In a study recently published in the journal Science, Dr. Damon Centola of the University of Pennsylvania and his collaborators found that the tipping point comes at only 25%. In other words, once a minority view is held by at least one quarter of the group, that minority view will take over and eventually become the majority.
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in title, tags, annotations or urlThe Science of Tipping Points: How 25% Can Create a Majority - 0 views
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