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Gonzalo San Gil, PhD.

The Failure Of Social Media | Six Pixels of Separation - Marketing and Communications Blog - By Mitch Joel at Twist Image - 0 views

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    "Social Media doesn't work for the vast majority of small businesses. That was the main message in the USA Today article titled, Study: Social Media a bust for small businesses, published on April 17th, 2013. From the news item: "About 61% of small businesses don't see any return on investment on their social-Media activities, according to a survey released Tuesday from Manta, a social network for small businesses. Yet, almost 50% say they've increased their time spent on social Media, and only 7% have decreased their time. What businesses are trying to get out of social Media: 36% said their goal was to acquire and engage new customers, 19% said to gain leads and referrals, and 17% said to boost awareness. Facebook was most cited as the hardest to maintain social-Media platform, according to the survey." There is a big lesson in this data..."
Paul Merrell

Information Warfare: Automated Propaganda and Social Media Bots | Global Research - 0 views

  • NATO has announced that it is launching an “information war” against Russia. The UK publicly announced a battalion of keyboard warriors to spread disinformation. It’s well-documented that the West has long used false propaganda to sway public opinion. Western military and intelligence services manipulate social media to counter criticism of Western policies. Such manipulation includes flooding social media with comments supporting the government and large corporations, using armies of sock puppets, i.e. fake social media identities. See this, this, this, this and this. In 2013, the American Congress repealed the formal ban against the deployment of propaganda against U.S. citizens living on American soil. So there’s even less to constrain propaganda than before.
  • Information warfare for propaganda purposes also includes: The Pentagon, Federal Reserve and other government entities using software to track discussion of political issues … to try to nip dissent in the bud before it goes viral “Controlling, infiltrating, manipulating and warping” online discourse Use of artificial intelligence programs to try to predict how people will react to propaganda
  • Some of the propaganda is spread by software programs. We pointed out 6 years ago that people were writing scripts to censor hard-hitting information from social media. One of America’s top cyber-propagandists – former high-level military information officer Joel Harding – wrote in December: I was in a discussion today about information being used in social media as a possible weapon.  The people I was talking with have a tool which scrapes social media sites, gauges their sentiment and gives the user the opportunity to automatically generate a persuasive response. Their tool is called a “Social Networking Influence Engine”. *** The implications seem to be profound for the information environment. *** The people who own this tool are in the civilian world and don’t even remotely touch the defense sector, so getting approval from the US Department of State might not even occur to them.
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  • How Can This Real? Gizmodo reported in 2010: Software developer Nigel Leck got tired rehashing the same 140-character arguments against climate change deniers, so he programmed a bot that does the work for him. With citations! Leck’s bot, @AI_AGW, doesn’t just respond to arguments directed at Leck himself, it goes out and picks fights. Every five minutes it trawls Twitter for terms and phrases that commonly crop up in Tweets that refute human-caused climate change. It then searches its database of hundreds to find a counter-argument best suited for that tweet—usually a quick statement and a link to a scientific source. As can be the case with these sorts of things, many of the deniers don’t know they’ve been targeted by a robot and engage AI_AGW in debate. The bot will continue to fire back canned responses that best fit the interlocutor’s line of debate—Leck says this goes on for days, in some cases—and the bot’s been outfitted with a number of responses on the topic of religion, where the arguments unsurprisingly often end up. Technology has come a long way in the past 5 years. So if a lone programmer could do this 5 years ago, imagine what he could do now. And the big players have a lot more resources at their disposal than a lone climate activist/software developer does.  For example, a government expert told the Washington Post that the government “quite literally can watch your ideas form as you type” (and see this).  So if the lone programmer is doing it, it’s not unreasonable to assume that the big boys are widely doing it.
  • How Effective Are Automated Comments? Unfortunately, this is more effective than you might assume … Specifically, scientists have shown that name-calling and swearing breaks down people’s ability to think rationally … and intentionally sowing discord and posting junk comments to push down insightful comments  are common propaganda techniques. Indeed, an automated program need not even be that sophisticated … it can copy a couple of words from the main post or a comment, and then spew back one or more radioactive labels such as “terrorist”, “commie”, “Russia-lover”, “wimp”, “fascist”, “loser”, “traitor”, “conspiratard”, etc. Given that Harding and his compadres consider anyone who questions any U.S. policies as an enemy of the state  – as does the Obama administration (and see this) – many honest, patriotic writers and commenters may be targeted for automated propaganda comments.
Gonzalo San Gil, PhD.

Partes de un plan estratégico social media | SMrevolution - 0 views

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    [Debes saber que el marketing, social media o no, siempre va precedido de un estudio previo y de un concienzudo diseño de estrategia con los objetivos y la imagen de marca como estrellas guía. Y eso por supuesto, ahora sí hablando de social media, se plasma en un documento que se conoce como plan estratégico de Social media Marketing. En realidad es una parte del plan de Marketing Online y en muchos casos es inseparable de él, pero en otros puede existir de manera independiente. Esta premisa, partir de una estrategia y de un diseño elaborado a la medida de la marca es uno de los motivos por los que muchos repetimos que las agencias que venden "paquetes" social media con un precio fijo y contenido predefinido independientemente del cliente, no merecen la consideración de agencias de marketing. ...]
Paul Merrell

Social Media Giants Choking Independent News Site Traffic to a Trickle - 0 views

  • Several prominent figures, including Web inventor Tim Berners-Lee, warned the EU Parliament that its proposed censorship measure would begin transforming the Internet from an open platform for sharing and innovation, into a tool for the automated surveillance and control of its users.
  • For much of the year, independent media has felt the sting of increased social media censorship, as the “revolving door” between U.S. intelligence agencies and social-media companies has manifested in a crackdown on news that challenges official government narratives. With many notable independent news websites having shut down since then as a result, those that remain afloat are being censored like never before, with social media traffic from Facebook and Twitter completely cut off in some cases. Among such websites, social media censorship by the most popular social networks is now widely regarded to be the worst it has ever been – a chilling reality for any who seek fact-based perspectives on major world events that differ from those to be found on well-known corporate-media outlets that consistently toe the government line. Last August, MintPress reported that a new Google algorithm targeting “fake news” had quashed traffic to many independent news and advocacy sites, with sites such as the American Civil Liberties Union, Democracy Now, and WikiLeaks, seeing their returns from Google searches experience massive drops. The World Socialist Website, one of the affected pages, reported a 67 percent decrease in Google returns while MintPress experienced an even larger decrease of 76 percent in Google search returns. The new algorithm targeted online publications on both sides of the political spectrum critical of U.S. imperialism, foreign wars, and other long-standing government policies. Now, less than a year later, the situation has become even more dire. Several independent media pages have reported that their social media traffic has sharply declined since March and – in some cases – stopped almost entirely since June began. For instance, independent media website Antimedia – a page with over 2 million likes and follows – saw its traffic drop from around 150,000 page views per day earlier this month to around 12,000 as of this week. As a reference, this time last year Antimedia’s traffic stood at nearly 300,000 a day.
Gonzalo San Gil, PhD.

MARCH AGAINST MAINSTREAM MEDIA - 1 views

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    "MARCH AGAINST MAINSTREAM MEDIA is a call to all brothers and sisters who know that the truth is being held from the mass public. On November 16th, mass protest in the United States will be brought to the doorstep of all large mainstream MEDIA studio headquarters including: ABC, NBC, CBS, CNN, and FOX news. If enough brothers and sisters come together on that day to march against the mainstream MEDIA, those MEDIA outlets will be forced to make a decision."
Gonzalo San Gil, PhD.

"Media: when oligarchs go shopping" - RSF's latest report | RSF - 0 views

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    "It was in Russia that the word "oligarchs" was first used to denote very rich businessmen. Reporters Without Borders (RSF) has adopted the term to refer to billionaires who create or take over media empires to serve their business or political interests. There is a worldwide trend towards increasingly concentrated ownership of conglomerates that combine media outlets (TV channels, radio stations, newspapers and news websites) with banks, telecoms, property firms and construction companies. All this suits the rulers of countries such as China that espoused capitalism in order to better suppress democracy. "
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    "It was in Russia that the word "oligarchs" was first used to denote very rich businessmen. Reporters Without Borders (RSF) has adopted the term to refer to billionaires who create or take over media empires to serve their business or political interests. There is a worldwide trend towards increasingly concentrated ownership of conglomerates that combine media outlets (TV channels, radio stations, newspapers and news websites) with banks, telecoms, property firms and construction companies. All this suits the rulers of countries such as China that espoused capitalism in order to better suppress democracy. "
Gonzalo San Gil, PhD.

Public Media Joins Forces for One Big Platform - 0 views

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    Power for The Public Services... For The Public Media... For Every@ne's Voice.
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    NEW YORK - The country's five silos of public radio and television are spilling into each other with a joint program that will allow them - and eventually the public itself - to build apps, stations, websites and other media services combining audio, text and video content from every public radio and television outlet in the country. NPR president and CEO Vivian Schiller appeared at Wired's Disruptive by Design conference Monday morning to announce the new Public media Platform, a partnership between American Public media, National Public Radio, Public Broadcasting Services (PBS), Public Radio International and the Public Radio Exchange distribution network. The Public media Platform is "a series of platforms that will allow all of the content from all of those entities - whether news or cultural products - to flow freely among the partners and member stations, and ultimately, also to other publishers, other not-for-profits and software developers who will invent wonderful new products that we can't even imagine," said Schiller.
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    This strikes me at first blush as a potentially disruptive move by public radio and television stations and networks, somewhat akin to the disruptive free and open source software movement. I.e., because the content is free and will apparently be freely available to the public for recycling, we may see the emergence of a viral free meta-network of the kind that content providers stuck behind paywalls can't imitate. Potentially a significant content commons counter-balancing force to paywall content providers. The devil is in the details and implementation, of course.
Paul Merrell

Facebook and Corporate "Friends" Threat Exchange? | nsnbc international - 0 views

  • Facebook teamed up with several corporate “friends” to adapt Facebook’s in-house software to identify cyber threats and their source with other corporations. Countering cyber threats sounds positive while there are serious questions about transparency when smaller, independent media fall victim to major corporation’s unwillingness to reveal the source of attacks resulted in websites being closed for hours or days. Transparency, yes, but for whom? Among the companies Facebook is teaming up with are Printerest, Tumblr, Twitter, Yahoo, Drpbox and Bit.ly, reports Susanne Posel at Occupy Corporatism. The stated goal of “Threat Exchange” is to locate malware, the source domains, the IP addresses which are involved as well as the nature of the malware itself.
  • While the platform may be useful for major corporations, who can afford buying the privilege to join the club, the initiative does little to nothing to protect smaller, independent media from being targeted with impunity. The development prompts the question “Cyber security for whom?” The question is especially pertinent because identifying a site as containing malware, whether it is correct or not, will result in the site being added to Google’s so-called “Safe Browsing List”.
  • An article written by nsnbc editor-in-chief Christof Lehmann entitled “Censorship Alert: The Alternative Media are getting harassed by the NSA” provides several examples which raise serious questions about the lack of transparency when independent Media demand information about either real or alleged malware content on their Media’s websites. An alleged malware content in a java script that had been inserted via the third-party advertising company MadAdsMedia resulted in the nsnbc website being closed down and added to Google’s Safe Browsing list. The response to nsnbc’s request to send detailed information about the alleged malware and most importantly, about the source, was rejected. MadAdsMedia’s response to a renewed request was to stop serving advertisements to nsnbc from one day to the other, stating that nsnbc could contact another company, YieldSelect, which is run by the same company. Shell Games? SiteLock, who partners with most western-based web hosting providers, including BlueHost, Hostgator and many others contacted nsnbc warning about an alleged malware threat. SiteLock refused to provide detailed information.
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  • BlueHost refused to help the International Middle East Media Center (IMEMC)  during a Denial of Service DoS attack. Asked for help, BlueHost reportedly said that they should deal with the issue themselves, which was impossible without BlueHost’s cooperation. The news agency’s website was down for days because BlueHost reportedly just shut down IMEMC’s server and told the editor-in-chief, Saed Bannoura to “go somewhere else”. The question is whether “transparency” can be the privilege of major corporations or whether there is need for legislation that forces all corporations to provide detailed information that enables Media and other internet users to pursue real or alleged malware threats, cyber attacks and so forth, criminally and legally. That is, also when the alleged or real threat involves major corporations.
Gonzalo San Gil, PhD.

Guide to DRM-Free Living | Defective by Design - 0 views

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    "Welcome to the guide to living DRM-free. Please submit corrections and new items for the guide by adding it to the LibrePlanet wiki (you will need to register and login first) or emailing us at info@defectivebydesign.org. If you are involved with a DRM-free media project, we encourage you to use the DRM-free logo and link to this site. This guide lists any suppliers of digital media provide files free of DRM and do not require the use of proprietary software. Suppliers that have some DRM-free media or DRM-free options will be accepted if they differentiate between files which are DRM-free and those that are not. Certain suppliers may promote non-free software, but we will include warnings and instructions on how to avoid the software. Y"
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    "Welcome to the guide to living DRM-free. Please submit corrections and new items for the guide by adding it to the LibrePlanet wiki (you will need to register and login first) or emailing us at info@defectivebydesign.org. If you are involved with a DRM-free media project, we encourage you to use the DRM-free logo and link to this site. This guide lists any suppliers of digital media provide files free of DRM and do not require the use of proprietary software. Suppliers that have some DRM-free media or DRM-free options will be accepted if they differentiate between files which are DRM-free and those that are not. Certain suppliers may promote non-free software, but we will include warnings and instructions on how to avoid the software. Y"
Gonzalo San Gil, PhD.

Hungry for Authentic Journalism? Picture This! | Jerry Ashton | LinkedIn - 0 views

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    "One of the most significant outcomes so far in this election cycle has been the exposure of Main Stream Media (MSM) as a sham and the noisy emergence of its antidote - Alternative Media (Alt.M)."
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    "One of the most significant outcomes so far in this election cycle has been the exposure of Main Stream Media (MSM) as a sham and the noisy emergence of its antidote - Alternative Media (Alt.M)."
Gonzalo San Gil, PhD.

Social Media Engagement Is Dead - 2015 Is About Measurable Goals | CIO [# ! Read the Previous] - 0 views

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    "A focus on social media engagement metrics - the likes, re-tweets, favorites, re-blogs, pins, comments, shares, followers, fans and friends - could be holding companies back from realizing social's full potential. In fact, Forrester Vice President and Principal Analyst Nate Elliott warns clients against measuring social engagement."
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    "A focus on social media engagement metrics - the likes, re-tweets, favorites, re-blogs, pins, comments, shares, followers, fans and friends - could be holding companies back from realizing social's full potential. In fact, Forrester Vice President and Principal Analyst Nate Elliott warns clients against measuring social engagement."
Paul Merrell

Race to Introduce Fascist Internet Regulations in Russia Continues - Now under the Banner of Child Protection - nsnbc international | nsnbc international - 0 views

  • Russian lawmaker Vitaly Milonov, on Monday, proposed a bill aimed to ban children under the age of 14 from social media. Although the bill is touted under the banner of child protection, it also aims to introduce the mandatory submission of passport data. In January Russia introduced semi-fascist regulations to severely curb the rights of bloggers and independent media.
  • Vitaly Milnov, generally known for being ultra-conservative, introduced the controversial bill on Monday. Touting the bill under the banner of wanting to protect children and limit their access to social media the bill has far deeper implications. Parents could very well self-regulate their children’s access to social media. The bill, however, implies that it would become mandatory for social media users to submit their passport data. Moreover, the bill also proposes that the use of pseudonyms will be banned. The proposed legislation also aims to introducing strict rules, requiring two-party consent before the publication of screenshots of online correspondence. The bill reads, among others: “Social networks create a special virtual world where a person spends significant part of their life, contacting other people and essentially doing everything that they would do in real world. This world can’t be left unregulated by law. Especially now, when growing number of users are falling victim to different types of fraud.” Even though Milonov is generally viewed as ultra-conservative, there are about 62 percent of Russians who according to polls support the ban of social networks for children while 39 percent supported using passport data to create an online account, a poll by the state-funded pollster VTsIOM revealed Monday.
  • Social media has come under intense scrutiny in Russia in recent months. Disturbingly, there are very few Russians who have received independent information about the not so overtly advertised implications of this scrutiny, of the proposed bill, and of plans to create a “Russian internet” to filter “unwanted foreign content. Russia also cracks down on independent bloggers and journalists. On January 1, 2016 the Russian Federation implemented amendments to laws that further censor the internet and potentially independent media. These laws are being sold under the guise of empowering internet users and the right to protect personal information. The amendments follow legislation from 2014 that infringed on the rights of bloggers.
Gonzalo San Gil, PhD.

Ownership Chart: The Big Six | Free Press - 2 views

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    [Ownership Chart: The Big Six The U.S. media landscape is dominated by massive corporations that, through a history of mergers and acquisitions, have concentrated their control over what we see, hear and read. In many cases, these giant companies are vertically integrated, controlling everything from initial production to final distribution. In the interactive charts below we reveal who owns what. Click here to learn more about our campaign to stop big media and to support local ownership, diverse voices, and truly competitive media markets that serve the public interest. Select a chart: The Big Six Cable TV Print Telecom Radio ...]
Paul Merrell

Rapid - Press Releases - EUROPA - 0 views

  • MEMO/09/15 Brussels, 17th January 2009
  • The European Commission can confirm that it has sent a Statement of Objections (SO) to Microsoft on 15th January 2009. The SO outlines the Commission’s preliminary view that Microsoft’s tying of its web browser Internet Explorer to its dominant client PC operating system Windows infringes the EC Treaty rules on abuse of a dominant position (Article 82).
  • In the SO, the Commission sets out evidence and outlines its preliminary conclusion that Microsoft’s tying of Internet Explorer to the Windows operating system harms competition between web browsers, undermines product innovation and ultimately reduces consumer choice. The SO is based on the legal and economic principles established in the judgment of the Court of First Instance of 17 September 2007 (case T-201/04), in which the Court of First Instance upheld the Commission's decision of March 2004 (see IP/04/382), finding that Microsoft had abused its dominant position in the PC operating system market by tying Windows Media Player to its Windows PC operating system (see MEMO/07/359).
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  • The evidence gathered during the investigation leads the Commission to believe that the tying of Internet Explorer with Windows, which makes Internet Explorer available on 90% of the world's PCs, distorts competition on the merits between competing web browsers insofar as it provides Internet Explorer with an artificial distribution advantage which other web browsers are unable to match. The Commission is concerned that through the tying, Microsoft shields Internet Explorer from head to head competition with other browsers which is detrimental to the pace of product innovation and to the quality of products which consumers ultimately obtain. In addition, the Commission is concerned that the ubiquity of Internet Explorer creates artificial incentives for content providers and software developers to design websites or software primarily for Internet Explorer which ultimately risks undermining competition and innovation in the provision of services to consumers.
  • Microsoft has 8 weeks to reply the SO, and will then have the right to be heard in an Oral Hearing should it wish to do so. If the preliminary views expressed in the SO are confirmed, the Commission may impose a fine on Microsoft, require Microsoft to cease the abuse and impose a remedy that would restore genuine consumer choice and enable competition on the merits.
  • A Statement of Objections is a formal step in Commission antitrust investigations in which the Commission informs the parties concerned in writing of the objections raised against them. The addressee of a Statement of Objections can reply in writing to the Statement of Objections, setting out all facts known to it which are relevant to its defence against the objections raised by the Commission. The party may also request an oral hearing to present its comments on the case. The Commission may then take a decision on whether conduct addressed in the Statement of Objections is compatible or not with the EC Treaty’s antitrust rules. Sending a Statement of Objections does not prejudge the final outcome of the procedure. In the March 2004 Decision the Commission ordered Microsoft to offer to PC manufacturers a version of its Windows client PC operating system without Windows Media Player. Microsoft, however, retained the right to also offer a version with Windows Media Player (see IP/04/382).
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    It's official, hot off the presses (wasn't there a few minutes ago). We're now into a process where DG Competition will revisit its previous order requiring Microsoft to market two versions of Windows, one with Media Player and one without. DG Competition staff were considerably outraged that Microsoft took advantage of a bit of under-specification in the previous order and sold the two versions at the same price. That detail will not be neglected this time around. Moreover, given the ineffectiveness of the previous order in restoring competition among Media players, don't be surprised if this results in an outright ban on bundling MSIE with Windows.
Gonzalo San Gil, PhD.

Lurkers prohibited: Human rights apply to social media monitoring - Access Now - 0 views

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    [This is part two of a two-part series on the human rights implications of law enforcement monitoring of social media content. Part one examined what social media monitoring is and why it threatens human rights. ...]
Paul Merrell

The Social Media Exodus Has Begun. Here's Where Everybody's Going. : The Corbett Report - 2 views

  • 10 years ago, everybody was on MySpace. 10 years from now, the Twitters and Facebooks and YouTubes of today will be dinosaurs, abandoned by users sick of censorship and centralized control. Thankfully, the alternatives to these social media dinosaurs are already here, and they’re blockchain-based, torrent friendly, decentralized and censorship resistant.
  • SHOW NOTES Leaked Twitter API data shows the number of tweets is in serious decline Yep, science confirms that quitting Facebook makes people happier Facebook ‘made China censorship tool’ Facebook is censoring posts in Thailand that the government has deemed unsuitable The Corbett Report on Steemit The Corbett Report on Minds.com The Corbett Report on BitChute Ray Vahey on Twitter
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    Secure alternatives to current social media giants.
Gonzalo San Gil, PhD.

Media Value Chain Ontology - Introduction - 0 views

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    [Abstract The Media Value Chain Ontology (MVCO) is an ontology for formalizing the representation of the Media Value Chain. It couples naturally with the MPEG-21 multiMedia framework, and its standardization as Part 19 of this ISO/IEC standard is underway (at the editing time of this document). Although hooked on the broader framework of the MPEG-21 standard, the MVCO ontology is complete and useful on its way. The MVCO is quite a relative small ontology, (less than 60 classes and 20 properties), simple to understand and accompanied by a forthcoming Java API. It has been coded as an OWL Ontology.]
Gonzalo San Gil, PhD.

Los mass media como Aparato Ideológico del Estado. | Hegemonía libertaria - 0 views

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    "← Radicalidad y término medio Los mass media como Aparato Ideológico del Estado. Publicado en 16 abril, 2014 de juanyelin"
Gonzalo San Gil, PhD.

11 Tactics Used By The Mainstream Media To Manufacture Consent For The Oligarchy | World Truth.TV - 1 views

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    "The mainstream media is aging and collapsing under the weight of its own hubris and arrogance. Now entirely formulaic in presentation and predictable in substance, the 'major' outlets of news, which are monopolized under only a small handful of corporations, serve the purpose of misleading the public on important issues and manufacturing consent for government and the oligarchs"
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    "The mainstream media is aging and collapsing under the weight of its own hubris and arrogance. Now entirely formulaic in presentation and predictable in substance, the 'major' outlets of news, which are monopolized under only a small handful of corporations, serve the purpose of misleading the public on important issues and manufacturing consent for government and the oligarchs"
Gonzalo San Gil, PhD.

Audio-Video Production On Linux: Best Software - Datamation - 0 views

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    "Over the years, I've heard both Windows users and Linux enthusiasts make the claim that professional media production on Linux is impossible. While there may be some workflows so over-engineered that legacy software is a must, I firmly believe that, with effort, using Linux for media production is doable."
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    "Over the years, I've heard both Windows users and Linux enthusiasts make the claim that professional media production on Linux is impossible. While there may be some workflows so over-engineered that legacy software is a must, I firmly believe that, with effort, using Linux for media production is doable."
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