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Gonzalo San Gil, PhD.

Facebook vs. Twitter: Who Wins The Battle For Our Social Attention? | Steve Tappin | Li... - 0 views

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    [In 2014, as the hype and newness die down, social media is increasingly something we take for granted in our daily lives. There's a big battle going on to keep our social attention: which of these two companies will prove dominant and win? ...]
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    [In 2014, as the hype and newness die down, social media is increasingly something we take for granted in our daily lives. There's a big battle going on to keep our social attention: which of these two companies will prove dominant and win? ...]
Gonzalo San Gil, PhD.

Social Media Engagement Is Dead - 2015 Is About Measurable Goals | CIO [# ! Read the Pr... - 0 views

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    "A focus on social media engagement metrics - the likes, re-tweets, favorites, re-blogs, pins, comments, shares, followers, fans and friends - could be holding companies back from realizing social's full potential. In fact, Forrester Vice President and Principal Analyst Nate Elliott warns clients against measuring social engagement."
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    "A focus on social media engagement metrics - the likes, re-tweets, favorites, re-blogs, pins, comments, shares, followers, fans and friends - could be holding companies back from realizing social's full potential. In fact, Forrester Vice President and Principal Analyst Nate Elliott warns clients against measuring social engagement."
Gonzalo San Gil, PhD.

Who Gives the Most Trusted Recommendations? - eMarketer - 1 views

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    [ FEBRUARY 18, 2011 "People like me" vs. the experts Social media has put power in the hands of the consumer, giving everyone a publishing platform to push out their thoughts and feelings to the world at large. This has given great power to word-of-mouth, typically considered the most trustworthy form of marketing. But social behavior is changing as it matures. ]
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    *We Do. 'They' Recognize It. Let's Realize The Power we Have and Use It. :)
Gonzalo San Gil, PhD.

Social Media's Globe-Shaking Power - The New York Times - 1 views

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    "As the technology industry came to grips in the last week with the reality of a presidential election that did not go its way, many in Silicon Valley landed on the idea that widespread misinformation spread online was a primary factor in the race's outcome."
Gonzalo San Gil, PhD.

The Red Hat/MS Agreement Molehill | FOSS Force - 0 views

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    Larry Cafiero First, let me thank those who took the time to alert me last week to the agreement between Red Hat and Microsoft on holding hands in the cloud. All the concern shown in the emails and social media posts were completely welcome, and could be broken up into two basic sentiments: curiosity about my reaction and serving me some crow to eat.
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    Larry Cafiero First, let me thank those who took the time to alert me last week to the agreement between Red Hat and Microsoft on holding hands in the cloud. All the concern shown in the emails and social media posts were completely welcome, and could be broken up into two basic sentiments: curiosity about my reaction and serving me some crow to eat.
Gonzalo San Gil, PhD.

How to Overcome the Shortcomings of Automated Sentiment Analysis - 0 views

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    "Automated sentiment analysis software that grades news articles and social media posts as positive, negative or neutral is becoming more popular in media measurement for public relations and marketing."
Gonzalo San Gil, PhD.

¿Siguen siendo realmente los blogs y bloggers los grandes influyentes que fue... - 0 views

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    [Los blogs no son como eran y sobre todo lo que las empresas buscan en ellos ya no es lo mismo que buscaban antes]
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    [Los blogs no son como eran y sobre todo lo que las empresas buscan en ellos ya no es lo mismo que buscaban antes tags marketingsocial mediabloggerinfluencer]
Gonzalo San Gil, PhD.

Technology Changes; People Don't | Baseline [# ! Note] - 0 views

    • Gonzalo San Gil, PhD.
       
      # ! ... Pe@ple evolves... technology just helps... if used in a riight way. # ! Don't mistake the object with its uses...
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    "As smart devices advance, they deliver more detailed, actionable data, but it's doubtful whether they will actually make any significant difference in our lives."
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    "As smart devices advance, they deliver more detailed, actionable data, but it's doubtful whether they will actually make any significant difference in our lives."
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