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XML Production Workflows? Start with the Web and XHTML - 0 views

  • Challenges: Some Ugly Truths The challenges of building—and living with—an XML workflow are clear enough. The return on investment is a long-term proposition. Regardless of the benefits XML may provide, the starting reality is that it represents a very different way of doing things than the one we are familiar with. The Word Processing and Desktop Publishing paradigm, based on the promise of onscreen, WYSIWYG layout, is so dominant as to be practically inescapable. It has proven really hard to get from here to there, no matter how attractive XML might be on paper. A considerable amount of organizational effort and labour must be expended up front in order to realize the benefits. This is why XML is often referred to as an “investment”: you sink a bunch of time and money up front, and realize the benefits—greater flexibility, multiple output options, searching and indexing, and general futureproofing—later, over the long haul. It is not a short-term return proposition. And, of course, the returns you are able to realize from your XML investment are commensurate with what you put in up front: fine-grained, semantically rich tagging is going to give you more potential for searchability and recombination than a looser, more general-purpose approach, but it sure costs more. For instance, the Text Encoding Initiative (TEI) is the grand example of pouring enormous amounts of energy into the up-front tagging, with a very open-ended set of possibilities down the line. TEI helpfully defines a level to which most of us do not have to aspire.[5] But understanding this on a theoretical level is only part of the challenge. There are many practical issues that must be addressed. Software and labour are two of the most critical. How do you get the content into XML in the first place? Unfortunately, despite two decades of people doing SGML and XML, this remains an ugly question.
  • Practical Challenges In 2009, there is still no truly likeable—let alone standard—editing and authoring software for XML. For many (myself included), the high-water mark here was Adobe’s FrameMaker, substantially developed by the late 1990s. With no substantial market for it, it is relegated today mostly to the tech writing industry, unavailable for the Mac, and just far enough afield from the kinds of tools we use today that its adoption represents a significant hurdle. And FrameMaker was the best of the breed; most of the other software in decent circulation are programmers’ tools—the sort of things that, as Michael Tamblyn pointed out, encourage editors to drink at their desks. The labour question represents a stumbling block as well. The skill-sets and mind-sets that effective XML editors need have limited overlap with those needed by literary and more traditional production editors. The need to think of documents as machine-readable databases is not something that comes naturally to folks steeped in literary culture. In combination with the sheer time and effort that rich tagging requires, many publishers simply outsource the tagging to India, drawing a division of labour that spans oceans, to put it mildly. Once you have XML content, then what do you do with it? How do you produce books from it? Presumably, you need to be able to produce print output as well as digital formats. But while the latter are new enough to be generally XML-friendly (e-book formats being largely XML based, for instance), there aren’t any straightforward, standard ways of moving XML content into the kind of print production environments we are used to seeing. This isn’t to say that there aren’t ways of getting print—even very high-quality print—output from XML, just that most of them involve replacing your prepress staff with Java programmers.
  • Why does this have to be so hard? It’s not that XML is new, or immature, or untested. Remember that the basics have been around, and in production, since the early 1980s at least. But we have to take account of a substantial and long-running cultural disconnect between traditional editorial and production processes (the ones most of us know intimately) and the ways computing people have approached things. Interestingly, this cultural divide looked rather different in the 1970s, when publishers were looking at how to move to digital typesetting. Back then, printers and software developers could speak the same language. But that was before the ascendancy of the Desktop Publishing paradigm, which computerized the publishing industry while at the same time isolating it culturally. Those of us who learned how to do things the Quark way or the Adobe way had little in common with people who programmed databases or document-management systems. Desktop publishing technology isolated us in a smooth, self-contained universe of toolbars, grid lines, and laser proofs. So, now that the reasons to get with this program, XML, loom large, how can we bridge this long-standing divide?
  • ...44 more annotations...
  • Using the Web as a Production Platform The answer, I think, is right in front of you. The bridge is the Web, a technology and platform that is fundamentally based on XML, and which many publishers are by now comfortably familiar with. Perhaps not entirely comfortably, but at least most publishers are already working with the Web; they already either know or have on staff people who understand it and can work with it. The foundation of our argument is this: rather than looking at jumping to XML in its full, industrial complexity, which seems to be what the O'Reilly-backed StartWithXML initiative[6] is suggesting, publishers instead leverage existing tools and technologies—starting with the Web—as a means of getting XML workflows in place. This means making small investments and working with known tools rather than spending tens of thousands of dollars on XML software and rarefied consultants. It means re-thinking how the existing pieces of the production toolchain fit together; re-thinking the existing roles of software components already in use. It means, fundamentally, taking the Web seriously as a content platform, rather than thinking of it as something you need to get content out to, somehow. If nothing else, the Web represents an opportunity to think about editorial and production from outside the shrink-wrapped Desktop Publishing paradigm.
  • Is the Web made of Real XML? At this point some predictable objections can be heard: wait a moment, the Web isn’t really made out of XML; the HTML that makes up most of the Web is at best the bastard child of SGML, and it is far too flaky/unstructured/underpowered to be taken seriously. We counter by arguing that although HTML on the Web exists in a staggering array of different incarnations, and that the majority of it is indeed an unstructured mess, this does not undermine the general principle that basic, ubiquitous Web technologies can make a solid platform for content management, editorial process, and production workflow.
  • With the advent of a published XML standard in the late 1990s came the W3C’s adoption of XHTML: the realization of the Web’s native content markup as a proper XML document type. Today, its acceptance is almost ubiquitous, even while the majority of actual content out there may not be strictly conforming. The more important point is that most contemporary Web software, from browsers to authoring tools to content management systems (from blogs to enterprise systems), are capable of working with clean, valid XHTML. Or, to put the argument the other way around, clean, valid XHTML content plays absolutely seamlessly with everything else on the Web.[7]
  • The objection which follows, then, will be that even if we grant that XHTML is a real XML document type, that it is underpowered for “serious” content because it is almost entirely presentation (formatting) oriented; it lacks any semantic depth. In XHTML, a paragraph is a paragraph is a paragraph, as opposed to a section or an epigraph or a summary.
  • n contrast, more “serious” XML document types like DocBook[8] or DITA-derived schemas[9] are capable of making semantic distinctions about content chunks at a fine level of granularity and with a high degree of specificity.
  • So there is an argument for recalling the 80:20 rule here. If XHTML can provide 80% of the value with just 20% of the investment, then what exactly is the business case for spending the other 80% to achieve that last 20% of value? We suspect the ratio is actually quite a bit steeper than 80:20 for most publishers.
  • Furthermore, just to get technical for a moment, XHTML is extensible in a fairly straightforward way, through the common “class” attribute on each element. Web developers have long leveraged this kind of extensibility in the elaboration of “microformats” for semantic-web applications.[10] There is no reason why publishers shouldn’t think to use XHTML’s simple extensibility in a similar way for their own ends.
  • XHTML, on the other hand, is supported by a vast array of quotidian software, starting with the ubiquitous Web browser. For this very reason, XHTML is in fact employed as a component part of several more specialized document types (ONIX and ePub among them).
  • Why re-invent a general-purpose prose representation when XHTML already does the job?
  • It is worth pausing for a moment to consider the role of XHTML in the ePub standard for ebook content. An ePub file is, anatomically, a simply disguised zip archive. Inside the zip archive are a few standard component parts: there are specialized files that declare metadata about the book, and about the format of the book. And then there is the book’s content, represented in XHTML. An ePub book is a Web page in a wrapper.
  • To sum up the general argument: the Web as it already exists presents incredible value to publishers, as a platform for doing XML content management with existing (and often free) tools, and without having to go blindly into the unknown. At this point, we can offer a few design guidelines: prefer existing and/or ubiquitous tools over specialized ones wherever possible; prefer free software over proprietary systems where possible; prefer simple tools controlled and coordinated by human beings over fully automated (and therefore complex) systems; play to our strengths: use Web software for storing and managing content, use layout software for layout, and keep editors and production people in charge of their own domains.
  • Putting the Pieces Together: A Prototype
  • At the SFU Master of Publishing Program, we have been chipping away at this general line of thinking for a few years. Over that time, Web content management systems have been getting more and more sophisticated, all the while getting more streamlined and easier to use. (NB: if you have a blog, you have a Web content management system.) The Web is beginning to be recognized as a writing and editing environment used by millions of people. And the ways in which content is represented, stored, and exchanged online have become increasingly robust and standardized.
  • The missing piece of the puzzle has been print production: how can we move content from its malleable, fluid form on line into the kind of high-quality print production environments we’ve come to expect after two decades of Desktop Publishing?
  • Anyone who has tried to print Web content knows that the existing methods leave much to be desired (hyphenation and justification, for starters). In the absence of decent tools for this, most publishers quite naturally think of producing the print content first, and then think about how to get material onto the Web for various purposes. So we tend to export from Word, or from Adobe, as something of an afterthought.
  • While this sort of works, it isn’t elegant, and it completely ignores the considerable advantages of Web-based content management.
  • Content managed online is stored in one central location, accessible simultaneously to everyone in your firm, available anywhere you have an Internet connection, and usually exists in a much more fluid format than Word files. If only we could manage the editorial flow online, and then go to print formats at the end, instead of the other way around. At SFU, we made several attempts to make this work by way of the supposed “XML import” capabilities of various Desktop Publishing tools, without much success.[12]
  • In the winter of 2009, Adobe solved this part of the problem for us with the introduction of its Creative Suite 4. What CS4 offers is the option of a complete XML representation of an InDesign document: what Adobe calls IDML (InDesign Markup Language).
  • The IDML file format is—like ePub—a simply disguised zip archive that, when unpacked, reveals a cluster of XML files that represent all the different facets of an InDesign document: layout spreads, master pages, defined styles, colours, and of course, the content.
  • IDML is a well thought-out XML standard that achieves two very different goals simultaneously: it preserves all of the information that InDesign needs to do what it does; and it is broken up in a way that makes it possible for mere mortals (or at least our Master of Publishing students) to work with it.
  • What this represented to us in concrete terms was the ability to take Web-based content and move it into InDesign in a straightforward way, thus bridging Web and print production environments using existing tools and skillsets, with a little added help from free software.
  • We would take clean XHTML content, transform it to IDML-marked content, and merge that with nicely designed templates in InDesign.
  • The result is an almost push-button publication workflow, which results in a nice, familiar InDesign document that fits straight into the way publishers actually do production.
  • Tracing the steps To begin with, we worked backwards, moving the book content back to clean XHTML.
  • The simplest method for this conversion—and if you want to create Web content, this is an excellent route—was to use Adobe’s “Export to Digital Editions” option, which creates an ePub file.
  • Recall that ePub is just XHTML in a wrapper, so within the ePub file was a relatively clean XHTML document. It was somewhat cleaner (that is, the XHTML tagging was simpler and less cluttered) than InDesign’s other Web-oriented exports, possibly because Digital Editions is a well understood target, compared with somebody’s website.
  • In order to achieve our target of clean XHTML, we needed to do some editing; the XHTML produced by InDesign’s “Digital Editions” export was presentation-oriented. For instance, bulleted list items were tagged as paragraphs, with a class attribute identifying them as list items. Using the search-and-replace function, we converted such structures to proper XHTML list and list-item elements. Our guiding principle was to make the XHTML as straightforward as possible, not dependent on any particular software to interpret it.
  • We broke the book’s content into individual chapter files; each chapter could then carry its own basic metadata, and the pages conveniently fit our Web content management system (which is actually just a wiki). We assembled a dynamically generated table of contents for the 12 chapters, and created a cover page. Essentially, the book was entirely Web-based at this point.
  • When the book chapters are viewed online, they are formatted via a CSS2 stylesheet that defines a main column for content as well as dedicating screen real estate for navigational elements. We then created a second template to render the content for exporting; this was essentially a bare-bones version of the book with no navigation and minimal styling. Pages (or even the entire book) can be exported (via the “Save As...” function in a Web browser) for use in either print production or ebook conversion. At this point, we required no skills beyond those of any decent Web designer.
  • Integrating with CS4 for Print Adobe’s IDML language defines elements specific to InDesign; there is nothing in the language that looks remotely like XHTML. So a mechanical transformation step is needed to convert the XHTML content into something InDesign can use. This is not as hard as it might seem.
  • Both XHTML and IDML are composed of straightforward, well-documented structures, and so transformation from one to the other is, as they say, “trivial.” We chose to use XSLT (Extensible Stylesheet Language Transforms) to do the work. XSLT is part of the overall XML specification, and thus is very well supported in a wide variety of tools. Our prototype used a scripting engine called xsltproc, a nearly ubiquitous piece of software that we found already installed as part of Mac OS X (contemporary Linux distributions also have this as a standard tool), though any XSLT processor would work.
  • In other words, we don’t need to buy InCopy, because we just replaced it with the Web. Our wiki is now plugged directly into our InDesign layout. It even automatically updates the InDesign document when the content changes. Credit is due at this point to Adobe: this integration is possible because of the open file format in the Creative Suite 4.
  • We wrote an XSLT transformation script[18] that converted the XHTML content from the Web into an InCopy ICML file. The script itself is less than 500 lines long, and was written and debugged over a period of about a week by amateurs (again, the people named at the start of this article). The script runs in a couple of seconds, and the resulting .icml file can then be “placed” directly into an InDesign template. The ICML file references an InDesign stylesheet, so the template file can be set up with a house-styled layout, master pages, and stylesheet definitions for paragraphs and character ranges.
  • The result is very simple and easy to use. Our demonstration requires that a production editor run the XSLT transformation script manually, but there is no reason why this couldn’t be built directly into the Web content management system so that exporting the content to print ran the transformation automatically. The resulting file would then be “placed” in InDesign and proofed.
  • It should be noted that the Book Publishing 1 proof-of-concept was artificially complex; we began with a book laid out in InDesign and ended up with a look-alike book laid out in InDesign. But next time—for instance, when we publish Book Publishing 2—we can begin the process with the content on the Web, and keep it there throughout the editorial process. The book’s content could potentially be written and edited entirely online, as Web content, and then automatically poured into an InDesign template at proof time. “Just in time,” as they say. This represents an entirely new way of thinking of book production. With a Web-first orientation, it makes little sense to think of the book as “in print” or “out of print”—the book is simply available, in the first place online; in the second place in derivative digital formats; and third, but really not much more difficult, in print-ready format, via the usual InDesign CS print production system publishers are already familiar with.
  • Creating Ebook Files Creating electronic versions from XHTML source is vastly simpler than trying to generate these out of the existing print process. The ePub version is extremely easy to generate; so is online marketing copy or excerpts for the Web, since the content begins life Web-native.
  • Since an ePub file is essentially XHTML content in a special wrapper, all that is required is that we properly “wrap” our XHTML content. Ideally, the content in an ePub file is broken into chapters (as ours was) and a table of contents file is generated in order to allow easy navigation within an ebook reader. We used Julian Smart’s free tool eCub[19] to simply and automatically generate the ePub wrapper and the table of contents. The only custom development we did was to create a CSS stylesheet for the ebook so that headings and paragraph indents looked the way we wanted. Starting with XHTML content, creating ePub is almost too easy.
  • Such a workflow—beginning with the Web and exporting to print—is surely more in line with the way we will do business in the 21st century, where the Web is the default platform for reaching audiences, developing content, and putting the pieces together. It is time, we suggest, for publishers to re-orient their operations and start with the Web.
  • Our project demonstrates that Web technologies are indeed good enough to use in an XML-oriented workflow; more specialized and expensive options are not necessarily required. For massive-scale enterprise publishing, this approach may not offer enough flexibility, and the challenge of adding and extracting extra semantic richness may prove more trouble than it's worth.
  • But for smaller firms who are looking at the straightforward benefits of XML-based processes—single source publishing, online content and workflow management, open and accessible archive formats, greater online discoverability—here is a way forward.
  • Rather than a public-facing website, our system relies on the Web as a content management platform—of course a public face could easily be added.
  • The final piece of our puzzle, the ability to integrate print production, was made possible by Adobe's release of InDesign with an open XML file format. Since the Web's XHTML is also XML, is can be easily and confidently transformed to the InDesign format.
  • today, we are able to put the process together using nothing but standard, relatively ubiquitous Web tools: the Web itself as an editing and content management environment, standard Web scripting tools for the conversion process, and the well-documented IDML file format to integrate the layout tool.
  • Using the Web as a Production Platform
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    I was looking for an answer to a problem Marbux had presented, and found this interesting article.  The issue was that of the upcoming conversion of the Note Case Pro (NCP) layout engine to the WebKit layout engine, and what to do about the NCP document format. My initial reaction was to encode the legacy NCP document format in XML, and run an XSLT to a universal pivot format like TEI-XML.  From there, the TEI-XML community would provide all the XSLT transformation routines for conversion to ODF, OOXML, XHTML, ePUB and HTML/CSS. Researching the problems one might encounter with this approach, I found this article.  Fascinating stuff. My take away is that TEI-XML would not be as effective a "universal pivot point" as XHTML.  Or perhaps, if NCP really wants to get aggressive; IDML - InDesign Markup Language. The important point though is that XHTML is a browser specific version of XML, and compatible with the Web Kit layout engine Miro wants to move NCP to. The concept of encoding an existing application-specific format in XML has been around since 1998, when XML was first introduced as a W3C standard, a "structured" subset of SGML. (HTML is also a subset of SGML). The multiplatform StarOffice productivity suite became "OpenOffice" when Sun purchased the company in 1998, and open sourced the code base. The OpenOffice developer team came out with a XML encoding of their existing document formats in 2000. The application specific encoding became an OASIS document format standard proposal in 2002 - also known as ODF. Microsoft followed OpenOffice with a XML encoding of their application-specific binary document formats, known as OOXML. Encoding the existing NCP format in XML, specifically targeting XHTML as a "universal pivot point", would put the NCP Outliner in the Web editor category, without breaking backwards compatibility. The trick is in the XSLT conversion process. But I think that is something much easier to handle then trying to
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    I was looking for an answer to a problem Marbux had presented, and found this interesting article.  The issue was that of the upcoming conversion of the Note Case Pro (NCP) layout engine to the WebKit layout engine, and what to do about the NCP document format. My initial reaction was to encode the legacy NCP document format in XML, and run an XSLT to a universal pivot format like TEI-XML.  From there, the TEI-XML community would provide all the XSLT transformation routines for conversion to ODF, OOXML, XHTML, ePUB and HTML/CSS. Researching the problems one might encounter with this approach, I found this article.  Fascinating stuff. My take away is that TEI-XML would not be as effective a "universal pivot point" as XHTML.  Or perhaps, if NCP really wants to get aggressive; IDML - InDesign Markup Language. The important point though is that XHTML is a browser specific version of XML, and compatible with the Web Kit layout engine Miro wants to move NCP to. The concept of encoding an existing application-specific format in XML has been around since 1998, when XML was first introduced as a W3C standard, a "structured" subset of SGML. (HTML is also a subset of SGML). The multiplatform StarOffice productivity suite became "OpenOffice" when Sun purchased the company in 1998, and open sourced the code base. The OpenOffice developer team came out with a XML encoding of their existing document formats in 2000. The application specific encoding became an OASIS document format standard proposal in 2002 - also known as ODF. Microsoft followed OpenOffice with a XML encoding of their application-specific binary document formats, known as OOXML. Encoding the existing NCP format in XML, specifically targeting XHTML as a "universal pivot point", would put the NCP Outliner in the Web editor category, without breaking backwards compatibility. The trick is in the XSLT conversion process. But I think that is something much easier to handle then trying to
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Readium at the London Book Fair 2014: Open Source for an Open Publishing Ecosystem: Rea... - 0 views

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    excerpt/intro: Last month marked the one-year anniversary of the formation of the Readium Foundation (Readium.org), an independent nonprofit launched in March 2013 with the objective of developing commercial-grade open source publishing technology software. The overall goal of Readium.org is to accelerate adoption of ePub 3, HTML5, and the Open Web Platform by the digital publishing industry to help realize the full potential of open-standards-based interoperability. More specifically, the aim is to raise the bar for ePub 3 support across the industry so that ePub maintains its position as the standard distribution format for e-books and expands its reach to include other types of digital publications. In its first year, the Readium consortium added 15 organizations to its membership, including Adobe, Google, IBM, Ingram, KERIS (S. Korea Education Ministry), and the New York Public Library. The membership now boasts publishers, retailers, distributors and technology companies from around the world, including organizations based in France, Germany, Norway, U.S., Canada, China, Korea, and Japan. In addition, in February 2014 the first Readium.org board was elected by the membership and the first three projects being developed by members and other contributors are all nearing "1.0" status. The first project, Readium SDK, is a rendering "engine" enabling native apps to support ePub 3. Readium SDK is available on four platforms-Android, iOS, OS/X, and Windows- and the first product incorporating Readium SDK (by ACCESS Japan) was announced last October. Readium SDK is designed to be DRM-agnostic, and vendors Adobe and Sony have publicized plans to integrate their respective DRM solutions with Readium SDK. A second effort, Readium JS, is a pure JavaScript ePub 3 implementation, with configurations now available for cloud based deployment of ePub files, as well as Readium for Chrome, the successor to the original Readium Chrome extension developed by IDPF as the
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    excerpt/intro: Last month marked the one-year anniversary of the formation of the Readium Foundation (Readium.org), an independent nonprofit launched in March 2013 with the objective of developing commercial-grade open source publishing technology software. The overall goal of Readium.org is to accelerate adoption of ePub 3, HTML5, and the Open Web Platform by the digital publishing industry to help realize the full potential of open-standards-based interoperability. More specifically, the aim is to raise the bar for ePub 3 support across the industry so that ePub maintains its position as the standard distribution format for e-books and expands its reach to include other types of digital publications. In its first year, the Readium consortium added 15 organizations to its membership, including Adobe, Google, IBM, Ingram, KERIS (S. Korea Education Ministry), and the New York Public Library. The membership now boasts publishers, retailers, distributors and technology companies from around the world, including organizations based in France, Germany, Norway, U.S., Canada, China, Korea, and Japan. In addition, in February 2014 the first Readium.org board was elected by the membership and the first three projects being developed by members and other contributors are all nearing "1.0" status. The first project, Readium SDK, is a rendering "engine" enabling native apps to support ePub 3. Readium SDK is available on four platforms-Android, iOS, OS/X, and Windows- and the first product incorporating Readium SDK (by ACCESS Japan) was announced last October. Readium SDK is designed to be DRM-agnostic, and vendors Adobe and Sony have publicized plans to integrate their respective DRM solutions with Readium SDK. A second effort, Readium JS, is a pure JavaScript ePub 3 implementation, with configurations now available for cloud based deployment of ePub files, as well as Readium for Chrome, the successor to the original Readium Chrome extension developed by IDPF as the
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Problems and Strategies in Financing Voluntary Free Software Projects :: Benjamin Mako ... - 0 views

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    "Benjamin Mako Hill mako@atdot.cc [... Abstract It's easier for a successful volunteer Free Software project to get money than it is to decide how to spend it. While paying developers is easy, it can carry unintended negative consequences. This essay explores problems and benefits of paying developers in volunteer free and open source projects and surveys strategies that projects have used to successfully finance development while maintaining their volunteer nature. ...] This is revision 0.2.1 of this file and was published on November 20, 2012. Revision 0.2 was published on June 10, 2005. Revision 0.1 was published on May 15, 2005 and was written was presented as a talk at Linuxtag 2005 given in Karlsruhe, Germany. Revision 0 was published on May 2004 is based in part of the research and work done for a presentation on the subject given at the International Free Software Forum (FISL) given in Porto Alegre, Brazil."
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    "Benjamin Mako Hill mako@atdot.cc [... Abstract It's easier for a successful volunteer Free Software project to get money than it is to decide how to spend it. While paying developers is easy, it can carry unintended negative consequences. This essay explores problems and benefits of paying developers in volunteer free and open source projects and surveys strategies that projects have used to successfully finance development while maintaining their volunteer nature. ...] This is revision 0.2.1 of this file and was published on November 20, 2012. Revision 0.2 was published on June 10, 2005. Revision 0.1 was published on May 15, 2005 and was written was presented as a talk at Linuxtag 2005 given in Karlsruhe, Germany. Revision 0 was published on May 2004 is based in part of the research and work done for a presentation on the subject given at the International Free Software Forum (FISL) given in Porto Alegre, Brazil."
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German Publishers Grant Google A 'Free License' Google Never Needed To Post News Snippe... - 2 views

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    "from the well-that-solves-that dept Remember earlier this year when German newspaper publishers, led by rights management firm VG Media, demanded Google pay them a massive amount of money (11% of all ad revenue on any page linking to their works) for having the gall to send those publishers traffic via Google News? VG Media insisted that Google's use of "snippets" was illegal." []
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    "from the well-that-solves-that dept Remember earlier this year when German newspaper publishers, led by rights management firm VG Media, demanded Google pay them a massive amount of money (11% of all ad revenue on any page linking to their works) for having the gall to send those publishers traffic via Google News? VG Media insisted that Google's use of "snippets" was illegal."
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Michael Robertson: Helping Publishers Avoid the Google Destroyer - 0 views

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    "If you're an online news publisher then Google is not your friend. Neither is Facebook. (No matter how fast articles load.) They want to suck away all content and keep all the advertising money. Google has already achieved much of this and Facebook is not far behind. With the loss of advertisers, many publishers have been lured into slimy clickbait ads, which slow the website and damage the user experience. T"
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    "If you're an online news publisher then Google is not your friend. Neither is Facebook. (No matter how fast articles load.) They want to suck away all content and keep all the advertising money. Google has already achieved much of this and Facebook is not far behind. With the loss of advertisers, many publishers have been lured into slimy clickbait ads, which slow the website and damage the user experience. T"
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DailyDirt: Publishing Digitally (For Free!) | Techdirt - 0 views

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    "from the urls-we-dig-up dept Publishing content digitally is a topic that comes up around here fairly regularly. If you're a longtime Techdirt reader, you'll know that we generally think digital publishing drives down the price of content to free (but that doesn't mean your work is worthless!) and giving away content is often a very effective promotional tactic for selling other things that can't be freely copied. Here are just a few interesting examples of free content you can peruse at your leisure. "
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Google bulges old time news archive | The Register - 0 views

  • Google is redoubling efforts to offer a digital archive of the world's newspapers. Two years ago, the search giant began indexing the existing digital archives of papers like The New York Times and The Washington Post, and today, with a post to The Official Google Blog, the company said it's now working with other publishers to bring a much broader range of old newsprint into the project.
  • In addition to the old ads, you'll find new ads. Digitized papers will be joined by familiar AdSense text, and Google will split the revenue with the papers' publishers.
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    There's a change in Google's business model indicated by that last paragraph, sharing Google ad revenues with publishers. Publishers have been suing Google in Europe and the U.S. for indexing their web site news content. Is sharing Google Ad-Sense revenue with publishers the compromise that will bring the world an explosion of information previously unavailable online in easily searchable form? Most newspapers' archives are not available online and with far too many that are, subscriptions are required to search a single newspaper's archives; e.g., the New York Times. Sounds like Google may have its sights set on eroding the information subscription business model that the news business -- along with advertising -- has been built around for centuries. This announcement might mark a paradigm shift.
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German Regulator Rejects German Newspapers' Cynical Attempt To Demand Cash From Google ... - 0 views

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    "from the nice-try-but-no dept Back in June we wrote about the ridiculous and cynical attempt by a number of big German newspaper publishers, in the form of the industry group VG Media, to demand 11% of Google's gross worldwide revenue on any search that results in Google showing a snippet of their content. We noted the hypocrisy of these publishers seeking to do this while"
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    "from the nice-try-but-no dept Back in June we wrote about the ridiculous and cynical attempt by a number of big German newspaper publishers, in the form of the industry group VG Media, to demand 11% of Google's gross worldwide revenue on any search that results in Google showing a snippet of their content. We noted the hypocrisy of these publishers seeking to do this while"
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    "from the nice-try-but-no dept Back in June we wrote about the ridiculous and cynical attempt by a number of big German newspaper publishers, in the form of the industry group VG Media, to demand 11% of Google's gross worldwide revenue on any search that results in Google showing a snippet of their content. We noted the hypocrisy of these publishers seeking to do this while"
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Introduction to OpenCalais | OpenCalais - 0 views

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    "The free OpenCalais service and open API is the fastest way to tag the people, places, facts and events in your content.  It can help you improve your SEO, increase your reader engagement, create search-engine-friendly 'topic hubs' and streamline content operations - saving you time and money. OpenCalais is free to use in both commercial and non-commercial settings, but can only be used on public content (don't run your confidential or competitive company information through it!). OpenCalais does not keep a copy of your content, but it does keep a copy of the metadata it extracts there from. To repeat, OpenCalais is not a private service, and there is no secure, enterprise version that you can buy to operate behind a firewall. It is your responsibility to police the content that you submit, so make sure you are comfortable with our Terms of Service (TOS) before you jump in. You can process up to 50,000 documents per day (blog posts, news stories, Web pages, etc.) free of charge.  If you need to process more than that - say you are an aggregator or a media monitoring service - then see this page to learn about Calais Professional. We offer a very affordable license. OpenCalais' early adopters include CBS Interactive / CNET, Huffington Post, Slate, Al Jazeera, The New Republic, The White House and more. Already more than 30,000 developers have signed up, and more than 50 publishers and 75 entrepreneurs are using the free service to help build their businesses. You can read about the pioneering work of these publishers, entrepreneurs and developers here. To get started, scroll to the bottom section of this page. To build OpenCalais into an existing site or publishing platform (CMS), you will need to work with your developers.  Why OpenCalais Matters The reason OpenCalais - and so-called "Web 3.0" in general (concepts like the Semantic Web, Linked Data, etc.) - are important is that these technologies make it easy to automatically conne
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First Look Publishes Open Source Code To Advance Privacy, Security, and Journalism - Th... - 0 views

  • today we’re excited to contribute back to the open source community by launching First Look Code, the home for our own open source projects related to privacy, security, data, and journalism. To begin with, First Look Code is the new home for document sanitization software PDF Redact Tools, and we’ve launched a brand new anti-gag order project called AutoCanary.
  • AutoCanary A warrant canary is a regularly published statement that a company hasn’t received any legal orders that it’s not allowed to talk about, such as a national security letter. Canaries can help prevent web publishers from misleading visitors and prevent tech companies from misleading users when they share data with the government and are prevented from talking about it. One such situation arose — without a canary in place — in 2013, when the U.S. government sent Lavabit, a provider of encrypted email services apparently used by Snowden, a legal request to access Snowden’s email, thwarting some of the very privacy protections Lavabit had promised users. This request included a gag order, so the company was legally prohibited from talking about it. Rather than becoming “complicit in crimes against the American people,” in his words, Lavabit founder Ladar Levison, chose to shut down the service.
  • Warrant canaries are designed to help companies in this kind of situation. You can see a list of companies that publish warrant canary statements at Canary Watch. As of today, First Look Media is among the companies that publish canaries. We’re happy to announce the first version of AutoCanary, a desktop program for Windows, Mac OS X, and Linux that makes the process of generating machine-readable, digitally-signed warrant canary statements simpler. Read more about AutoCanary on its new website.
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    The internet continues to fight back against the Dark State. On the unsettled nature of the law in regard to use of warrant canaries in the U.S. see EFF's faq: https://www.eff.org/deeplinks/2014/04/warrant-canary-faq (it needs a test case).
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International Digital Publishing Forum (formerly Open eBook Forum) - 0 views

shared by Paul Merrell on 29 May 08 - Cached
  • EPUB Support from list of Publishers An Open Letter from AAP to IDPF
  • What is EPUB, .epub, OPS/OCF & OEB? ".epub" is the file extension of an XML format for reflowable digital books and publications. ".epub" is composed of three open standards, the Open Publication Structure (OPS), Open Packaging Format (OPF) and Open Container Format (OCF), produced by the IDPF. "EPUB" allows publishers to produce and send a single digital publication file through distribution and offers consumers interoperability between software/hardware for unencrypted reflowable digital books and other publications. The Open eBook Publication Structure or "OEB", originally produced in 1999, is the precursor to OPS. For the latest on IDPF standards, sample files and companies who have implemented our specifications, please visit our public forums.  Getting started? Visit our FAQ's.
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    Will ePub be the standard that converges the desktop, the server, devices, and the Web? ePub is an implementation of the W3C Compound Document Formats interoperability framework with excellent packaging, container, and markup components. ePub is also strongly integrated with Daisy XML for accessibility, "talking books," and document structure, hinting at a voice-interactive future for publishing. ePub has been developed as a vendor-neutral standard and is being implemented by a large number of major book publishers globally, a factor that should spur major development of both editing and rendering software and devices.
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    Like this http://www.hdfilmsaati.net Film,dvd,download,free download,product... ppc,adword,adsense,amazon,clickbank,osell,bookmark,dofollow,edu,gov,ads,linkwell,traffic,scor,serp,goggle,bing,yahoo.ads,ads network,ads goggle,bing,quality links,link best,ptr,cpa,bpa
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Open Access Can't Wait. Pass FASTR Now. | Electronic Frontier Foundation - 1 views

  • When you pay for federally funded research, you should be allowed to read it. That’s the idea behind the Fair Access to Science and Technology Research Act (S.1701, H.R.3427), which was recently reintroduced in both houses of Congress. FASTR was first introduced in 2013, and while it has strong support in both parties, it has never gained enough momentum to pass. We need to change that. Let’s tell Congress that passing an open access law should be a top priority.
  • Tell Congress: It’s time to move FASTR The proposal is pretty simple: Under FASTR, every federal agency that spends more than $100 million on grants for research would be required to adopt an open access policy. The bill gives each agency flexibility to implement an open access policy suited to the work it funds, so long as research is available to the public after an “embargo period” of a year or less. One of the major points of contention around FASTR is how long that embargo period should be. Last year, the Senate Homeland Security and Governmental Affairs Committee approved FASTR unanimously, but only after extending that embargo period from six months to 12, putting FASTR in line with the 2013 White House open access memo. That’s the version that was recently reintroduced in the Senate.  The House bill, by contrast, sets the embargo period at six months. EFF supports a shorter period. Part of what’s important about open access is that it democratizes knowledge: when research is available to the public, you don’t need expensive journal subscriptions or paid access to academic databases in order to read it. A citizen scientist can use and build on the same body of knowledge as someone with institutional connections. But in the fast-moving world of scientific research, 12 months is an eternity. A shorter embargo is far from a radical proposition, especially in 2017. The landscape for academic publishing is very different from what it was when FASTR was first introduced, thanks in larger part to nongovernmental funders who already enforce open access mandates. Major foundations like Ford, Gates, and Hewlett have adopted strong open access policies requiring that research be not only available to the public, but also licensed to allow republishing and reuse by anyone.
  • Just last year, the Gates Foundation made headlines when it dropped the embargo period from its policy entirely, requiring that research be published openly immediately. After a brief standoff, major publishers began to accommodate Gates’ requirements. As a result, we finally have public confirmation of what we’ve always known: open access mandates don’t put publishers out of business; they push them to modernize their business models. Imagine how a strong open access mandate for government-funded research—with a requirement that that research be licensed openly—could transform publishing. FASTR may not be that law, but it’s a huge step in the right direction, and it’s the best option on the table today. Let’s urge Congress to pass a version of FASTR with an embargo period of six months or less, and then use it as a foundation for stronger open access in the future.
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Software Should Be Free: The FSF's first Annual Report - Free Software Foundation - wor... - 1 views

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    "by Georgia Young - Published on Aug 11, 2016 03:58 PM The Free Software Foundation has been fighting for user freedom for more than thirty years with your support. FY2015 Annual Report cover - Software should be free as in freedom Now we are publishing our first Annual Report, which covers the 2015 fiscal year of October 1, 2014 through September 30, 2015. The report offers a look at the Foundation's activities, accomplishments, and financial picture. You will also read about the impact of our programs and FY2015's major events, including LibrePlanet and our thirtieth anniversary. A high resolution version is also available."
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    "by Georgia Young - Published on Aug 11, 2016 03:58 PM The Free Software Foundation has been fighting for user freedom for more than thirty years with your support. FY2015 Annual Report cover - Software should be free as in freedom Now we are publishing our first Annual Report, which covers the 2015 fiscal year of October 1, 2014 through September 30, 2015. The report offers a look at the Foundation's activities, accomplishments, and financial picture. You will also read about the impact of our programs and FY2015's major events, including LibrePlanet and our thirtieth anniversary. A high resolution version is also available."
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10 Tips to Push Your Git Skills to the Next Level - 1 views

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    " Published June 17, 2014 Tweet Subscribe Recently we published a couple of tutorials to get you familiar with Git basics and using Git in a team environment. The commands that we discussed were about enough to help a developer survive in the Git world. In this post, we will try to explore how to manage your time effectively and make full use of the features that Git provides."
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    " Published June 17, 2014 Tweet Subscribe Recently we published a couple of tutorials to get you familiar with Git basics and using Git in a team environment. The commands that we discussed were about enough to help a developer survive in the Git world. In this post, we will try to explore how to manage your time effectively and make full use of the features that Git provides."
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Mega Publishes First Transparency Report | TorrentFreak - 0 views

    • Gonzalo San Gil, PhD.
       
      # ! How good it would be if Governments, Lawmakers and many # ! Companies with pubic impact, published their own # ! 'Transparency Reports'...
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    " Andy on June 15, 2015 C: 0 Breaking After 2.5 years of operations the Mega cloud storage service has published its first transparency report. Aimed at inspiring confidence in how the company deals with complaints and protects privacy, the document reveals that Mega takes content down faster than Google and a maximum of 0.165% of users have been suspended."
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    " Andy on June 15, 2015 C: 0 Breaking After 2.5 years of operations the Mega cloud storage service has published its first transparency report. Aimed at inspiring confidence in how the company deals with complaints and protects privacy, the document reveals that Mega takes content down faster than Google and a maximum of 0.165% of users have been suspended."
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Reblog - The easiest way to snip and quote from your favorite blogs | Zemanta Ltd. - 0 views

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    The easiest way to snip and quote from your favorite blogs. Try the demo. It's amazing. reblog is similar to Diigo Blog publishing, but without the bookmark feature. The publishing though is great. reblog provides a wysiwyg HTML editor, but the real thrill is the publishing where reblog parses the quote and adds tags, links, graphics, etc. Unfortunately, they don't capture the URL or page title for you. But Diigo could learn alot from this service.
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Publishers Are Lining Up Behind 'Netflix for Books' Services. But Why? | WIRED [# Note ... - 0 views

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    [# ! we are 'The Product'. Don't we deserve a 'commission' (like free sharing, for example...)] "The money may not be the real reason publishers are coming around, however. The greatest value of these "Netflix for books" services could be that these startups share valuable reader data, says James McQuivey, an analyst with Forrester Research."
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    [# ! we are 'The Product'. Don't we deserve a 'commission' (like free sharing, for example...)] "The money may not be the real reason publishers are coming around, however. The greatest value of these "Netflix for books" services could be that these startups share valuable reader data, says James McQuivey, an analyst with Forrester Research."
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Skynet rising: Google acquires 512-qubit quantum computer; NSA surveillance to be turne... - 0 views

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    "The ultimate code breakers" If you know anything about encryption, you probably also realize that quantum computers are the secret KEY to unlocking all encrypted files. As I wrote about last year here on Natural News, once quantum computers go into widespread use by the NSA, the CIA, Google, etc., there will be no more secrets kept from the government. All your files - even encrypted files - will be easily opened and read. Until now, most people believed this day was far away. Quantum computing is an "impractical pipe dream," we've been told by scowling scientists and "flat Earth" computer engineers. "It's not possible to build a 512-qubit quantum computer that actually works," they insisted. Don't tell that to Eric Ladizinsky, co-founder and chief scientist of a company called D-Wave. Because Ladizinsky's team has already built a 512-qubit quantum computer. And they're already selling them to wealthy corporations, too. DARPA, Northrup Grumman and Goldman Sachs In case you're wondering where Ladizinsky came from, he's a former employee of Northrup Grumman Space Technology (yes, a weapons manufacturer) where he ran a multi-million-dollar quantum computing research project for none other than DARPA - the same group working on AI-driven armed assault vehicles and battlefield robots to replace human soldiers. .... When groundbreaking new technology is developed by smart people, it almost immediately gets turned into a weapon. Quantum computing will be no different. This technology grants God-like powers to police state governments that seek to dominate and oppress the People.  ..... Google acquires "Skynet" quantum computers from D-Wave According to an article published in Scientific American, Google and NASA have now teamed up to purchase a 512-qubit quantum computer from D-Wave. The computer is called "D-Wave Two" because it's the second generation of the system. The first system was a 128-qubit computer. Gen two
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    Normally, I'd be suspicious of anything published by Infowars because its editors are willing to publish really over the top stuff, but: [i] this is subject matter I've maintained an interest in over the years and I was aware that working quantum computers were imminent; and [ii] the pedigree on this particular information does not trace to Scientific American, as stated in the article. I've known Scientific American to publish at least one soothing and lengthy article on the subject of chlorinated dioxin hazard -- my specialty as a lawyer was litigating against chemical companies that generated dioxin pollution -- that was generated by known closet chemical industry advocates long since discredited and was totally lacking in scientific validity and contrary to established scientific knowledge. So publication in Scientific American doesn't pack a lot of weight with me. But checking the Scientific American linked article, notes that it was reprinted by permission from Nature, a peer-reviewed scientific journal and news organization that I trust much more. That said, the InfoWars version is a rewrite that contains lots of information not in the Nature/Scientific American version of a sensationalist nature, so heightened caution is still in order. Check the reprinted Nature version before getting too excited: "The D-Wave computer is not a 'universal' computer that can be programmed to tackle any kind of problem. But scientists have found they can usefully frame questions in machine-learning research as optimisation problems. "D-Wave has battled to prove that its computer really operates on a quantum level, and that it is better or faster than a conventional computer. Before striking the latest deal, the prospective customers set a series of tests for the quantum computer. D-Wave hired an outside expert in algorithm-racing, who concluded that the speed of the D-Wave Two was above average overall, and that it was 3,600 times faster than a leading conventional comput
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Conspiracy: web pages load slowly because they make more money that way - Business Insider - 0 views

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    "And Business Insider recently wrote about the debate over whether ads slow down web pages. Naturally, advertisers blame publishers for being unsophisticated; and publishers blame advertisers for clogging up their pages with heavy downloads."
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A Year Ago, The European Supreme Court Appears To Have Ruled The Whole Web To Be In The... - 1 views

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    "On February 13, 2014, the European Court of Justice - the Supreme Court of the European Union - appears to have ruled that anything published on the web may be re-published freely by anybody else. The case concerned linking, but the court went beyond linking in its ruling. This case has not really been noticed, nor have its effects been absorbed by the community at large."
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