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Johanna Fassbender

trendwatching.com's April 2013 Trend Briefing covering the consumer trend "CLEAN SLATE BRANDS" - 1 views

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    Are museums utilizing e-retail to it's fullest potential?  How about celebrity curators for our stores?  
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    Consumers trust new and 'clean slate' brands more and think they are better. Does this have any effect on museums who used to be/are still seen as trusted resources because they have a history of educating the public about art, history. science, etc.? Also, word of mouth marketing is where it's at!
Megan Conn

Pop-up store sells chocolate for good deeds, not money | Springwise - 0 views

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    Alternative money systems... I could see this working in museums that don't rely on admission revenue.  
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    I saw this story--- thought there were some interesting possible lessons! There are major efforts in the alt currency space-- so I'd encourage you to keep thinking this one through... Ripe .. .
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