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Melanie McBride

WoW Game-Play Motivations | PARC PlayOn 2.0 - 0 views

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    In the survey, participants filled out a motivations inventory, focusing on the 3 main game-play motivations identified in earlier research on MMO players. The table below summarizes what is encompassed by the 3 main components of the model. The Achievement branch focuses on different ways of gaining power in the game. The Social branch focuses on different ways of relating to other players. And the Immersion branch focuses on different ways of being part of the story and game world.
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