My students enjoyed interacting with Alan Levine's storybox today. What a fascinating tool and great way for kids to share in the classroom without having to be on the "net." It was a blast.
"The three considerations that most impact value are location, location, and location." In the world of social media, they are purpose, purpose, and purpose."
This Harvard Business review article is very much on the money. Who are you and why are you sharing. What is your purpose. If you don't know you'll send mixed signals. IF you do, you and the people who follow you will be more content with the experience.
Almost every single person I know uses Google.com for searches; most use the Omnibox in Google Chrome, so they use Google without actually going to Google.com. This is the number one vehicle that Google has in its arsenal to take over the world - mindshare.