AXE's Channel - YouTube - 1 views
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Eric Wardell on 24 Feb 12This probably seems ridiculous that I'm sharing this, but this directly relates to a paper I wrote last semester about the rhetoric employed by AXE and now I think they're making a move that applies to this class. Here we have some combination of McLuhan's idea of media being an extension of man and we see elements of IF as people actively contribute the making of a graphic novel and then are characterized by the creators for their input all the while fusing their digital selves to some sort of global and digital AXE alliance. Imagine how difficult it would be to by a different product once you become part of their story and your digital self participates (to channel the ideas of Barry Brummett) in this particular reality.