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The slogan for 2009 is "Imagine. Create. Innovate". The aim of the Year is to promote creative and innovative approaches in different sectors of human activity and contribute to better equip the European Union for the challenges ahead in a globalised world.

creativity and innovation as key competences for personal, social and economic development

, I would like to see that the citizens of Europe understand better that by promoting human talents and the human capacity to innovate, we can actively shape Europe for the better, to help it fully develop its potential, both economically and socially