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It's only natural for vision to be so dominant and have so much weight on our ideas. After all half of the brain is more or less involved in visual processing.

The visual symbol acts like a memory trigger or a cue. Logos and branding work on this principle, doubly powerful for being able to evoke emotions, too. Images are shortcuts and reminders for bigger ideas.

Once you can draw people that an audience can look at and understand, you have their attention. It adds a human context to your communication, strategy or vision. Despite best efforts, I have never seen a strategy, vision or idea come to life without people. As such, it's great to be able to learn how to draw them and it absolutely powers your visual communication.

Using simple shapes to group that information can make it simple to comprehend and connect with. That's the role of graphic facilitation and visual communication: to make complex ideas simple and easy to understand and using shapes are essential to that process.

Artists see the things that they want to draw in shapes. Once you master this, you can literally learn to draw and scale out anything and become a kick ass graphic facilitator and visual communicator in the process. Simon Banks is an emcee, speaker, graphic facilitator and presenter who is professional and creative, and brings all the vim and vigour your audience expect to ensure brilliant corporate events.

The great news is that ANYONE can draw a line. It's so simple. The other great news is that with a line, you can express all types of concepts and easily communicate ideas. This episode takes you right back to year 7 at school and some of your earliest art lessons to show you just how effective lines are at expressing emotion and even a night out with some friends.

By sharing content with the customers you will be able to engage with them, offer insights and helpful information, content that educates, elaborates, and answers questions they may have. , gain their trust and help them connect to the brand and generate new business opportunities for you in a longer timeframe.