Posted by Nick O'Neill on March 11th, 2009 11:00 AM
Over the past few years Facebook has witnessed a dramatic rise in new user adoption and with that rise has come the opportunity for brands to interact directly with existing customers and engage new ones. At the end of 2007, Facebook announced the launch of Facebook Pages and last week they launched a revised edition which includes a number of significant upgrades. This week, those pages will be going live for all. There are numerous ways for brands to leverage Facebook but the overall branded experience is becoming increasingly integrated into a single offering as the new Pages product highlights. So what are the primary benefits and changes for the new branded pages?
Pages Are Profiles for Brands
One of the primary reasons for launching Facebook Pages was that many companies were using user profiles for their companies, in turn violating Facebook’s terms of service. While I’m sure there were many other reasons for launching Pages, the easiest way to understand them is through viewing them as “Profiles for Brands”. This means brand pages can essentially do everything that users can do.
Web 2.0 Tools For Education - 1 views
- Blogs Wikis Skype RSS Readers Podcasts (audio and video) Tutorial Creation Tools YouTube Other Tools
- The word wiki means quick! A wiki is a web page or site that enables users to share and edit information. A good example of a wiki is Wikipedia. A wiki is a flexible tool that can be used in many ways and facilitates collaboration anytime and anywhere.
shared by Annette Marchand on 01 Mar 09 - Cached
1 - 5 of 5
Showing 20▼ items per page