The value chain is a systematic approach to examining the development of competitive advantage. It was created by M. E. Porter in his book, Competitive
Understanding the why of visitor behavior is one of the most frustrating aspects of online marketing. Fortunately, you have a potentially untapped too...
More than half of all adult Internet users in the United States either visit or maintain a profile on at least one social networking site, according to a
Social media platforms build buzz, boost business and serve small businesses as low-cost/no-cost marketing tools. Small business owners need to understand how