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After finally reaching a formal agreement with authors and publishers, a host of other heavyweights including Microsoft and Yahoo came forward to challenge the settlement of Google books. Google co-founder Sergey Brin addressed criticisms of the settlement in a lengthy editorial.

"THE fundamental reasons why the electric car has not attained the popularity it deserves are (1) The failure of the manufacturers to properly educate the general public regarding the wonderful utility of the electric; (2) The failure of [power companies] to make it easy to own and operate the electric by an adequate distribution of charging and boosting stations. The early electrics of limited speed, range and utility produced popular impressions which still exist."