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Today, 8-18 year-olds devote an average of 7 hours and 38 minutes (7:38) to using entertainment media across a typical day (more than 53 hours a week). And because they spend so much of that time 'media multitasking' (using more than one medium at a time), they actually manage to pack a total of 10 hours and 45 minutes (10:45) worth of media content into those 7½ hours.
Presenter: Matt Monjan from Discovery Education (http://www.discoveryedspeakersbureau.com/node/121) – same gentleman who did yesterday’s presentation at lunch for the ITRTs
This is the general session opening keynote