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Video tours of college campuses aren't a new phenomenon; many universities have provided video tours and information about their campuses to prospective students for years. But Boynton Beach, Fla., startup YOUniversity LLC is hoping to draw users to its sites by offering prospective college students an unbiased, third-party source of information about hundreds of schools in an interactive, social environment. "Most of our employees are recent grads, who are best able to share their campus experiences with others getting ready to go to college," said co-founder Ron Reis, who launched the company in January 2008. The 17-person staff has three full-time camera crews that travel around the country, shooting high-definition footage of college campuses and the surrounding area. They've already taped more than 400 top schools throughout the country and have interviewed administrators, faculty, and students about their campus experience. "They've done a really good job, and they seem to have found a niche market that people really need," said Gordon Chavis, associate vice president for undergraduate admissions at the University of Central Florida

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