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Holly Barlaam

Habits of the Heart--Circulatory Skit - 93 views

www.smm.org/...lesson10.htm

circulatory cardiovascular body systems biology anatomy physiology

shared by Holly Barlaam on 01 Feb 11 - No Cached
  • Holly Barlaam on 01 Feb 11
     
    a neat skit for junior high or high school kids to act out the circulatory system
Tracy Tuten

Can New Online Rankings Really Measure Colleges' Brand Strength? Unlikely, Experts Say ... - 7 views

chronicle.com/...126083

smm colleges mentions social media monitoring rankings

shared by Tracy Tuten on 02 Feb 11 - Cached
  • Colleges and marketers are just starting to try to understand how to measure the success of their social-media efforts, says Mr. Stoner. Many are counting "touches"—the number of Twitter followers, the hits on a Web site, the number of friends or comments on a Facebook page. The more difficult question, he says, is, What do these measurements mean? Do tweets, blog posts, and Facebook "likes" translate into someone choosing your college, recommending it to a friend, attending an alumni event, or making a donation?
  • Tracy Tuten on 02 Feb 11
     
    In recent months, a handful of companies have introduced rankings that claim to calculate a college's brand value or online influence by looking at the attention an institution receives online. One ranking found that the University of Wisconsin at Madison has the strongest brand equity among universities, based on its number of mentions across the Internet. Another named Stanford University the most influential college on Twitter.
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