Finding great new music can be the most rewarding experience, but sometimes the effort that goes into music discovery often thwarts even the most determined of us. Pandora is great for listening to music online, but without having any foresight or direct say over upcoming tracks, it's certainly not the best there is if you're looking to achieve playlist perfection.

In the past few years personal branding has been discussed exhaustively throughout the Net. The difference between today and over ten years ago when it was first mentioned by Tom Peters, is the rise of social technologies that have made branding not only more personal, but within reach.