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the other side of the media consumption spectrum digital and old.

The ninth paragraph is full of good stuff or at least unexpected stats.

Article discuses the scope of the market for counterfeit social media followers on Welbo, the Chinese Twitter. Gets into the allure of fake followers for a brand wanting to increase its presence and touches on the inadequacies of systems that measure interaction in terms of numbers of followers.

This is a big cottage industry around FB and Twitter et al too.

Twitter is rolling out a new app install ad exchange across other associated social media platforms through a program called MoPub wherein advertisers will be able to bid on ads that allow users to directly install apps through the ad.

New Orleans tourism site allows visitors and natives to create a map collage of their experience and journey within the city by using various social media applications.

Media is and will continue to be seen on a huge array of devices and locations and in different ways. Here are a few predictions on where this is going. Not really predictions because I think most people are already aware of this and know that this is where it is all moving to.

Some of these trends are pretty out there but they're kind of foreseeable. The (technology) cloud is gaining popularity. Cds are absolute. It may be interesting how this changes many years after this expected technological date. Humans tend to go back, like the surge of buying records again. Maybe future angsty kids will declare cds as the only "real way" to listen to music.

motion ads from yahoo show promise in allowing banners to have more interaction with online platforms beyond just being a banner at the top, or side, or bottom, running on loop without really invading the space.

I forget what these are called, but that style of photo: one smooth animation element - it was going around design blogs a couple of years ago. I see this as culturally inspired / evolved from the rising popularity of animated GIFs over the past couple of years.

Discusses the difficulties "for traditional media companies to compete in this arena."

An article on the usefulness of pragmatism in marketing.

New ways for advertisers to market to their audience through facebook