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In other cases, the same digital economics have spurred entirely new business models, such as "Freemium," a free version supported by a paid premium version. This model uses free as a form of marketing to put the product in the hands of the maximum number of people, converting just a small fraction to paying customers. It's an inversion of the old free sample promotion: Rather than giving away one brownie to sell 99 others, you give away 99 virtual penguins to sell one virtual igloo. (Confused? Ask a child: This is the business model for the phenomenally successful Club Penguin.)

Clockmaker Icon Generator is an Adobe AIR app that lets you generate cool CS3 style icons or Web 2.0 badges. The app is simple to use enter the text you want to appear in icon and select the background color, it will generate the icon automagically. Click on the Create icon to save the icon to your desktop. It generates 4 icons with variable sizes in PNG format, 128×128 px, 48×48px, 32×32px and 16×16px. If you like to use it as Favicon for your blog you can convert this png image to Favicon.