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Nice summary of my ProductCamp Austin presentation.

Dave Evans mentions me (among others) in an excellent overview of measurable Social Media strategy.

Friction is something I haven't written about much. Friction is anything that keeps a visitor from scanning and understanding your page. From a conversion standpoint, it is anything that makes it unclear what a visitor should do. This article really is enlightening about four  Originally from Austin McCraw of MarketingExperiments

Ready to take conversion seriously? Finally? If you want a great place to start, here are fifty bit-sized posts to get you started up the learning curve. I even got a mention. There are lots of ways to increase the performance of your website, and this list is organized into very helpful categories. Spend some time here.

Ready to take conversion seriously? Finally? If you want a great place to start, here are fifty bit-sized posts to get you started up the learning curve. I even got a mention. There are lots of ways to increase the performance of your website, and this list is organized into very helpful categories. Spend some time here.

 @CrazyEgg If you asked 14 conversion experts what they consider important for increasing the performance of a website, you would learn a great deal in a short time. This article delivers, with some very smart people (including me) weighing... for you.