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In Search of the People Formerly Known as The Audience | Blog | design mind - 1 views

  • Our friends from the Norman Lear Center in L.A. have put together a comprehensive primer on the "Business and Culture of Social Media." If you're intrigued by social media as entertainment and want to learn more about the notion of "mass self-communication," take a look at the presentation that Lear Center deputy director Johanna Blakley and director Marty Kaplan gave at the Barcelona Media Center. As brands are in hot pursuit of the ever more fragmented group of content generators formerly known as "the audience," the authors pinpoint an interplay of business economy, gift economy, and attention economy. Download the pdf
Wildcat2030 wildcat

Social Sciences and Society - TierneyLab Blog - NYTimes.com - 1 views

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    "Would you be better off paying for online newspapers like this one? Should you feel guilty about downloading free music? Is the Web's "information-wants-to-free" culture hurting writers, musicians and the rest of the "digital peasants," as Jaron Lanier calls us, now providing unpaid content to be exploited by the "lords of the clouds" like Google? In my Findings column, I discuss Mr. Lanier's new book, "You Are Not A Gadget," a manifesto decrying the Web's effect on individual creativity. (You can see excerpts of his criticism at Edge and at Cato Unbound.) Mr. Lanier mentions this newspaper as one of the victims as well as the promoters of the Web's ideology. "The New York Times," he writes, "promotes so-called open digital politics on a daily basis even though that ideal and the movement behind it are destroying the newspaper and all other newspapers. It seems to be a case of journalistic Stockholm syndrome." Mr. Lanier also faults himself: "
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