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Alex Street

Heinz launches facebook game, app - 0 views

www.promomarketing.info/...17577

brandprospects heinz

shared by Alex Street on 04 Dec 12 - No Cached
  • Katie Bleach, marketing controlle
  • BattleBeanz
  • Heinz has launched a BattleBeanz gaming app and competition through Faceboo
Alex Street

Heinz boosts marketing budget around digital | Advertising news | Campaign - 0 views

www.campaignlive.co.uk/...arketing-budget-around-digital

brandprospects heinz

shared by Alex Street on 04 Dec 12 - No Cached
  • focus on growth through innovation.
  • Facebook and an augmented-reality trial for Ketchup
  • "rigorous test and learn model" for "proving ROIs
  • ...2 more annotations...
  • Heinz is eventually able to link the data on media engagement with purchase
  • "talkability, likeability and engagement".
Alex Street

Heinz BattleBeanz game unveiled by We Are Social | The Drum - 0 views

www.thedrum.com/...nz-game-unveiled-we-are-social

brandprospects heinz

shared by Alex Street on 04 Dec 12 - No Cached
  • Katie Bleach, marketing controller
  • Created by We Are Socia
Alex Street

Heinz to launch hot sauce range with digital campaign | The Drum - 0 views

www.thedrum.com/...t-sauce-range-digital-campaign

brandprospects heinz

shared by Alex Street on 04 Dec 12 - No Cached
  • Alex Street on 04 Dec 12
     
    "Emma Rumble"
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