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A new way to measure word-of-mouth marketing - McKinsey Quarterly - Retail & Consumer Goods - Strategy & Analysis - 0 views

www.mckinseyquarterly.com/...e_word-of-mouth_marketing_2567

WOM measuring word of mouth measuring wom MCQ mckinseyquarterly

shared by william doust on 10 Jul 10 - Cached

How Web 2.0 is changing the way we work Andrew McAfee - McKinsey Quarterly - Business Technology - Strategy - 0 views

www.mckinseyquarterly.com/...w_with_MITs_Andrew_McAfee_2468

web2.0 work flow workflow work productivity

shared by william doust on 10 Jul 10 - Cached

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