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william doust

CleverComms - Guide for charities who need to work with the media - 0 views

issuu.com/...nonprofitworkingwithmassmedia

clevercomms charitycomms askchrity working with the media guide working with media media newspapers tv press

shared by william doust on 13 Mar 09 - Cached
  • william doust on 13 Mar 09
     
    free Guide from ask chrity done in conjunction with CharityComms - free PDF and free printed guide if you ask them to send it to you...also advice on new media. Fab!
william doust

Free media just as valuable as paid-for | CharityComms - 1 views

www.charitycomms.org.uk/...a_just_as_valuable_as_paid_for

charitycomms media free media value of free media newmedia socialmedia social networks

shared by william doust on 13 Mar 09 - Cached
  • Free media just as valuable as paid-for
  • Free media is as valuable as its paid-for equivalent
  • The event, held at the British Museum, was hosted by the editor of thelondonpaper, Stefano Hatfield, who spoke of the value of free media, highlighting the prominence of brands such as Facebook and Google
william doust

CharityComms - Six things we learned at the Measuring Impact, Communicating Results con... - 0 views

www.charitycomms.org.uk/...mmunicating_results_conference

social return on investment SROI impact outcomes measuring impact

shared by william doust on 13 May 10 - Cached
  • Use case studies
  • tell us what you would have done differently,”
  • Keep it simple: tell us how and why you make a difference.”
  • ...6 more annotations...
  • ask the question “So what?” about every stat they include. “It’s what people get out of your services that really matters,”
  • If the information you gather will make you change nothing, don’t bother,”
  • “There WILL be things that your charity already measures,
  • Social Return on Investment (SROI)
  • measuring SROI is about giving value to the change that your charity makes to people’s lives
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