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Though a career fair is an excellent opportunity to explore different employment prospects, the sheer number of recruiters and competing job seekers attending the event can make it hard for you to get noticed. Also note that you should set reasonable expectations for yourself when attending a career fair; no employer is going to make you an offer on the spot, so your goal is simply to forge an initial connection with a wide variety of companies.

Earlier this month, Virginia Chu, laid off and looking for job leads, found herself in downtown Manhattan, along with a few hundred other professionals. Like Ms. Chu, 37 years old, most of the attendees at New York's first LaidOffCamp were unemployed and came to listen to advice on topics like starting a business and the basics of networking. But the gathering was not a standard-issue job fair. Instead of hired speakers lecturing on how to find a new job or start a business, the attendees themselves were leading the discussions. And though a few employers were on hand, the focus of the day wasn't on being recruited, but on finding resources and new contacts.

"Have you ever received a call from a reporter looking for a career development professional? Such calls could be triggered by a number of different events. If you advertise your services or events such as career or job fairs, reporters may follow up. If the economy is in a downturn, with major employers eliminating jobs and millions of people re-thinking their career futures, reporters may come to you as an expert source of comment and analysis. If the economy is expanding and people are exploring new work options, reporters may seek observations about the resulting trends. If your organization issues a press release, you should be prepared to field any inquiries that result."

New York State's Labor Department vigorously enforces state labor laws to provide a level playing field for law-abiding employers. We work aggressively to ensure a fair wage for all workers and protect the safety and health of workers and the public. We assist the unemployed by providing temporary financial assistance, connect job seekers with employers, and build a workforce that helps New York's businesses compete in today's global economy.