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"Foundcity is a social mapping tool for creating a personalized map of your life on-the-fly. From your computer or cell phone, you tag locations, add photos, label them with any words you want, and plot them to your map, which you can share with friends, keep private, or publish openly."

Una plataforma de dessarrollo para aplicaciones de locative media.

KoolTag is the exciting new way to connect with people all over the world. If you wish to share any personal information, blogs, photographs, games, music or video clips, there is no easier and better way to do it than KoolTag. It is easy to use -- ONE click is all it takes! It is an experience you will remember once you have tried it. .
In fact, any physical space can become interactive with the use of KoolTag, giving you the means to change your content dynamically at various time intervals to cater to your audience.
KoolTag can be used to:
    * Connect to any Website, Blog, URL, Auction sites, etc.
    * Connect to any Video, Audio, Images and Text
    * Connect your static content to a dynamic content
      and much, much more.......

"Rabble enables a new kind of self-expression that informs, entertains and connects people through the media they create. Create your channel and post location-based media - your favorite places, photos or an up-to-the-minute newsworthy event. It's like putting virtual sticky notes on the world around you. Then connect with your world. Tell Rabble where you are and it will show you who is around you and the media they have created. Through bits of location-tagged media, find and interact with other people and get information you won't find in the yellow pages. Part blogging, part location-based personal networking, Rabble connects you with the world in a unique and intuitive way by turning "users" into "producers" and creating a marketplace for mobile user-generated content."

Partiendo de una filosofía similar a la de Yellow Arrow, Semapedia anima a pegar una etiqueta con un código en lugares u objetos reales, preferiblemente públicos. Dicho código puede ser leído por móvil a través de la cámara y mediante un software lector de Data Matrix (Ver Wikipedia) instalable en no demasiados teléfnonos móviles. Una vez que el móvil ha leído el código podemos ver el artículo de la Wikipedia que el autor de la etiqueta ha asociado a ese lugar.

CBS plans to use Bluetooth wireless technology coupled with billboard posters to market new TV shows in its fall lineup on mobile handsets.