Ethnography and Design: An Ethnography Primer | Customer Experience Labs - 0 views
-
-
william doust on 31 Mar 10more links to ethnography... BizWeek: http://www.businessweek.com/magazine/content/06_23/b3987083.htm
-
-
-
another fab bizweek image - summary: http://www.businessweek.com/magazine/content/06_23/b3987085.htm
-
-
Exploring how users/customers make meaning of their world and how they attempt to create meaning and identity through artifacts (and their itneraction with these) can deliver much insight - if tapped. Ethnographic studies do this. CLP is instinctively scratching the surface with this. This link takes you to a primer.