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Importance of Subscriber Data Management - 3 views

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    In today's communications marketplace, personalization and targeting of unique services to individual subscribers ultimately drives success. MNOs are exploring ways to leverage their assets, primarily subscriber information, to create highly personalized mobile services like subscriber data management.
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MNO Portal Services For Mobile Operators - 3 views

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    In the current scenario of declining voice revenue and greater competition, mobile operators see mobile content and applications as a way to both increase revenue and combat competition in order to attract new customers and win the loyalty of existing ones. In order to make their presence felt in this competitive scenario, mobile operators need to deliver content and services in a variety of forms.
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