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The Results Are In and They Aren't Good | Library Marketing - 1 views

lj.libraryjournal.com/...y-arent-good-library-marketing library marketing advocacy
shared by Rhondda Powling on 07 Feb 13 - No Cached
  • Rhondda Powling on 07 Feb 13
     
    1st in a series of articles by Nancy Dowd examing results from survey. This marketing survey's purpose was to gain information about how public libraries market themselves, the effectiveness of marketing initiatives undertaken by the library, and the resulting engagement within their communities
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