The challenges and complexities of the modern market place make efficient and effective marketing an imperative. So, in this situation it is recommended to do the following: · Consistent actions and applications of these guidelines across all aspects of the marketing program · Guidelines should be viewed only as a point of departure in the difficult process of creating a world-class brand · Each branding situation and application is unique and requires careful scrutiny and analysis ·
The markets opened in the negative territory today. At present, both the indices are trading very flat with the Sensex down 11 points at 15959 and Nifty down by 3 points at 4775. Banking stocks were under selling pressure, falling nearly 0.5 per cent. Auto and FMCG stocks also traded lower.
Mahindra & Mahindra, India's largest multinational automobile company, maker, has showed a 7.25 per-cent decline in total profit to Rs 831 cr. for the quarter to June, compared to Rs 896cr in the year-ago time, faring better at the time than analysts apprehended.
The market is showing signs of a downturn, but does this create a sound buying opportunity? Or do investors need to brace for a lower bottom? Here's a few ways to play it.
The stock market's uncertainty on whether Congress can pass a bill to raise the debt ceiling may be setting up a buying opportunity for investors spotting a bottom.
The stock market is hoping Friday's Bernanke speech will give investors an idea of the Federal Reserve's on the flagging economy. Also, has Wall Street already priced in bad earnings?
Investors are far from convinced that the Fed's latest maneuver, Operation Twist, will be effective in propping up the slumping economy. Or maybe the headwinds are just too strong.
Stock prices are now nearly as low as they were in March 2009. As you may recall, that was the beginning of a massive bull market. Are we there again? Maybe not.
It's much easier to sit back, let the market come and trade accordingly, but against all the advice of his advisors, Mike Turner shares his Q4-2011 forecast.
While all of the focus has been on European and American economies, the forgotten continent has been Asia and what effect the struggling world economy would have on China's growth.
European markets fell sharply Tuesday after Eurozone finance ministers said last night that they will wait until later in October than previously thought to decide whether to extend more aid to Greece.
The market is being pushed closer and closer to the edge of an economic cliff. What can investors do about it to avoid the proverbial fall and actual decline of investments?
A widespread myth holds that banks are not lending. A polemic about why banks not lending prevents the economy from jump starting usually follows. Like all business myths, it sounds credible at first...
A big problem with managing a portfolio is the investor's ego. The smart thing to do is to take care of the growers and replace the others. Why do people do the opposite with their portfolio and suffer?
The stock market typically experiences a September slump, but with last month's steep drop, volatile trading and bull run, investors shouldn't be surprised to see a break from the norm this year.
Any way investors look at it, almost all signs are pointing south right now. Current economic numbers and charts agree…the market looks weak and heavy.