Clear achievement targets or criteria for success are provided to students and parents in student friendly language before instruction begins. Doing so informs students what is expected of them upfront. Imagine how difficult it would be for a young person to build a log cabin for the first time without a picture, and then get graded on how similar their log home is to the picture they did not get to see. That would not be fair. However, providing clear achievement targets to students and parents before instruction begins can be a very efficient, effective, equitable formative assessment strategy.