"Fring - the mobile service on multiple platforms that integrates all major instant messengers has now launched an updated app for iPhone 4 that now supports video calling through their front VGA camera. "
"It must be difficult to decide how to advertise a new app. Should you go for a simple teaser video with some gameplay, or collaborate with a relevant website to gain exposure? In the case of Burnout Crash, it was neither, and instead Electronic Arts employed David Hasselhoff to play the game, observed by a selection of fringe-culture weirdos."