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Bradford Peterson

Business Sales Training - Selling is a Learned Skill - 0 views

sales training material skill best business people development team

started by Bradford Peterson on 19 Mar 12
  • Bradford Peterson
     
    It's not virtually teaching people what to say. It's about teaching the sales person how the process works and ways to effectively engage along the way.

    You also wish to teach sales people what to do throughout the sales process. Amateurs try to convince prospects to buy what they are selling. Professional sales people ask questions to uncover needs that their services or products address. By asking questions and understanding the prospect's needs, a professional is capable to create value with each prospect. The professional sells high volume and excessive margin.

    Often overlooked in the development of sales people is how to develop the right attitudes and habits. It is extremely important that sales people develop the habits and attitudes which will allow them to get their goals and objectives. If you teach everything the sales person should say and do in the sales process, they will still fail if they do not have the right habits and attitudes!

    Specialists: if your sales team is not really performing at the level you expect, it doesn't mean that they will never be good at selling. Practically every successful sales professional will tell you that they were of low quality when they started providing. However, they learned the data, skills, habits and attitudes that professional sales people embrace. They applied them, exercised them, and got far better. As a result, they are now the best sales team. Your sale team can do so as well. As long as you are willing to train your sales people with the proper business sales training, they can win in the sales game.
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    • Close the decision in a friendly tone with an understanding between both parties in the action(s) that will need(s) to be taken.

    Asking appropriate questions should get in on collaborations you have with all your top sellers, and marketing personnel. The reasons why somebody has purchased your product is paramount, and can become your "questions" that both outside sales and inside sales can stick to.

    Example: Litigant says, "I purchased ones product because I don't get hold of interrupted with service problems". That becomes a question, as part of effective phone skills, by asking your new suspect at the correct time, "Is getting interrupted with service problems something that is in control or could you say it needs progress? "

    It's called a Targeted Needs Analysis and is easy to arrange. It blazes the trl in creating effective telephone skills. If the prospect says it needs improvement the target needs analysis question just morphed to a targeted wants analysis. Prospects always buy what they desire.

    Look at a 'wants' as a perceived need. In other words, wants are on that prospects radar, and needs are probably not.
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    Procrastination, like a car's sounds, is sometimes only heard now and again for salespeople and independent professionals. Because it may be infrequent, the temptation to ignore it's big. sales training material

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