Group Social Media's best content

Head to Head: Document Sharing Sites - 0 views

mashable.com/...ites-to-share-documents-online

document-sharing

shared by Sue Blimely on 13 Jun 08 - Snapshot

Sue Blimely on 13 Jun 08

upload and share your documents in their original formats.

<div class="cArrow"> </div><div class="cContentInner">upload and share your documents in their original formats.</div>

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Web Social Architecture: A Conceptual Map of the Social Web - 0 views

www.websocialarchitecture.com/...a-conceptual-ma.html

conceptual socialmedia

shared by matt gierhart on 07 Jun 08 - Snapshot

Ms | Blogging Sueblimely - 0 views

www.sueblimely.com/rking-can-be-bad-for-your-blog

blog tips overload social networking stress sueblimely

shared by Sue Blimely on 16 May 08 - Snapshot

What Accountants Can Teach You About Using Social Media - 0 views

adage.com/...article

agency article benchmark bestpractice campaign marketing socialmedia twitterfeed

shared by Johannes Kleske on 16 May 08 - Snapshot

Johannes Kleske on 16 May 08

Good article about a social-media-campaign.

<div class="cArrow"> </div><div class="cContentInner">Good article about a social-media-campaign.</div>

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Johannes Kleske on 16 May 08

Interessante Backgroundinfos zur Social-Media-Kampagne des Steuersoftwareherstellers H&R Block. Inkl. Learnings am Ende.

<div class="cArrow"> </div><div class="cContentInner">Interessante Backgroundinfos zur Social-Media-Kampagne des Steuersoftwareherstellers H&R Block. Inkl. Learnings am Ende.</div>

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Passenger - 0 views

www.thinkpassenger.com

brand community focusgroup groundswell listening marketing plattform research whitelabel

shared by Johannes Kleske on 13 May 08 - Snapshot

Johannes Kleske on 13 May 08

White-label community-platform for brand-communities

<div class="cArrow"> </div><div class="cContentInner">White-label community-platform for brand-communities</div>

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Johannes Kleske on 13 May 08

Webbasierte White-Label-Plattform für Markencommunitys.

<div class="cArrow"> </div><div class="cContentInner">Webbasierte White-Label-Plattform für Markencommunitys. </div>

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Chrysler launches industry first Online Customer Advisory Board - 0 views

www.leftlanenews.com/e-customer-advisory-board.html

auto automotive benchmark car chrysler embrazing groundswell socialmedia

shared by Johannes Kleske on 13 May 08 - Snapshot

Chrysler will use the forum to listen to consumers' ideas and feedback, but will also introduce new ideas to the group and gauge their reactions. But Erich Merkle, director of forecasting for IRN Inc., warns that Chrysler can't use the board as a crutch. "You still need someone with an intuitive feel to make the decisions, not only for what customers want but for what customers don't even know yet that they want," Merkle told KickingTires.com. "You need someone like a Bob Lutz who says, ‘This is it.’"
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Johannes Kleske on 13 May 08

Chrysler will in Zukunft intensiver den Kunden zuhören und hat dazu ein Programm mit 2000 Teilnehmern gelauncht, die zum einen Ideen des Konzerns bewerten sollen und zum anderen aber auch eigene Ideen einbringen dürfen.

<div class="cArrow"> </div><div class="cContentInner">Chrysler will in Zukunft intensiver den Kunden zuhören und hat dazu ein Programm mit 2000 Teilnehmern gelauncht, die zum einen Ideen des Konzerns bewerten sollen und zum anderen aber auch eigene Ideen einbringen dürfen.</div>

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IBM Social Computing Guidelines - 0 views

www.ibm.com/...guidelines.html

blogging corporate guidelines ibm policy socialmedia

shared by Johannes Kleske on 13 May 08 - Snapshot

Johannes Kleske on 13 May 08

Richtlinien von IBM für das Verhalten der Mitarbeiter in Blogs, Wikis, Social Networks etc.

<div class="cArrow"> </div><div class="cContentInner">Richtlinien von IBM für das Verhalten der Mitarbeiter in Blogs, Wikis, Social Networks etc.</div>

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List of Flogs, Astroturfing, Fake Blogs, and Drag Queens - 0 views

www.web-strategist.com/...gs-astroturfing-and-fake-blogs

astroturfing blog flogs marketing socialmedia

shared by Johannes Kleske on 07 May 08 - Snapshot

Johannes Kleske on 07 May 08

Liste mit Fakeblog, die aufflogen.

<div class="cArrow"> </div><div class="cContentInner">Liste mit Fakeblog, die aufflogen.</div>

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Johannes Kleske on 07 May 08

Examples of companies trying to do marketing with fake blogs.

<div class="cArrow"> </div><div class="cContentInner">Examples of companies trying to do marketing with fake blogs.</div>

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A Chronology of Brands that Got Punk'd by Social Media - 0 views

www.web-strategist.com/...that-got-punkd-by-social-media

article community groundswell list socialmedia web2.0

shared by Johannes Kleske on 06 May 08 - Snapshot

Johannes Kleske on 06 May 08

Really good list with companies who messed up

<div class="cArrow"> </div><div class="cContentInner">Really good list with companies who messed up</div>

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My Starbucks Idea - 0 views

mystarbucksidea.force.com/...home.jsp

benchmark community feedback socialmedia starbucks

shared by Johannes Kleske on 25 Apr 08 - Snapshot

Johannes Kleske on 25 Apr 08

Starbucks-Community, auf der Kunden ihre Wünsche und Vorschläge einreichen können. Andere können kommentieren und voten.

<div class="cArrow"> </div><div class="cContentInner">Starbucks-Community, auf der Kunden ihre Wünsche und Vorschläge einreichen können. Andere können kommentieren und voten.</div>

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Johannes Kleske on 25 Apr 08

This customer-feedback-community by Starbucks has been the talk of the social-media-town for the last few weeks. The idea is welcomed everywhere but the problem seems to be that Starbucks seems invisible on the community so that customers feel unheard.

<div class="cArrow"> </div><div class="cContentInner">This customer-feedback-community by Starbucks has been the talk of the social-media-town for the last few weeks. The idea is welcomed everywhere but the problem seems to be that Starbucks seems invisible on the community so that customers feel unheard.</div>

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Communispace - 0 views

www.communispace.com

agency community socialmdia

shared by Johannes Kleske on 24 Apr 08 - Snapshot

Johannes Kleske on 24 Apr 08

Communispace is the market leader for creating communities for companies to listen to their customers.

<div class="cArrow"> </div><div class="cContentInner">Communispace is the market leader for creating communities for companies to listen to their customers.</div>

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Johannes Kleske on 24 Apr 08

Community-Experten, die Communitys für Unternehmen bauen, damit diese ihren Kunden besser zuhören können

<div class="cArrow"> </div><div class="cContentInner">Community-Experten, die Communitys für Unternehmen bauen, damit diese ihren Kunden besser zuhören können</div>

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Chrysler Advisory Board - 0 views

www.chryslerllc.com/...chrysler_listens

auto automotive benchmark chrysler community socialmedia

shared by Johannes Kleske on 23 Apr 08 - No snapshot

Johannes Kleske on 23 Apr 08

5000 ausgewählte Kunden von Chrysler dürfen in dieser geschlossenen Online-Community ihre Meinung sagen und Anregungen geben. Die entwickelten Ansätze sollen direkt in die Produktentwicklung eingehen.

<div class="cArrow"> </div><div class="cContentInner">5000 ausgewählte Kunden von Chrysler dürfen in dieser geschlossenen Online-Community ihre Meinung sagen und Anregungen geben. Die entwickelten Ansätze sollen direkt in die Produktentwicklung eingehen.</div>

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Johannes Kleske on 23 Apr 08

A new benchmark for customer involvement by Chrysler

<div class="cArrow"> </div><div class="cContentInner">A new benchmark for customer involvement by Chrysler</div>

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Web 2.0 Expo Preview: Torture by Information Overload | Epicenter from Wired.com - 0 views

blog.wired.com/...web-20-expo-pre.html

article facebook informationoverload socialfatigue twitter wired

shared by Johannes Kleske on 22 Apr 08 - Snapshot

Johannes Kleske on 22 Apr 08

Facebook, Twitter, Flickr and Plaxo may have helped foster community and communication, but they've also added immensely to the flow of often-interruptive messages that their users receive, leading to information overload and possibly a nasty internet addiction.

<div class="cArrow"> </div><div class="cContentInner">Facebook, Twitter, Flickr and Plaxo may have helped foster community and communication, but they've also added immensely to the flow of often-interruptive messages that their users receive, leading to information overload and possibly a nasty internet addiction.</div>

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Johannes Kleske on 22 Apr 08

At the moment I think information overload is going to be the biggest challenge for social media to really enter mainstream.

<div class="cArrow"> </div><div class="cContentInner">At the moment I think information overload is going to be the biggest challenge for social media to really enter mainstream.</div>

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Blogging Software Firm SixApart Buys Social Media Agency Apperceptive | paidContent.org - 0 views

www.paidcontent.org/...cial-media-agency-apperceptive

advertising agency article news sixapart socialmedia

shared by Johannes Kleske on 21 Apr 08 - Snapshot

Johannes Kleske on 21 Apr 08

SixApart, the blogging software firm with products like MovableType, Typepad and Vox, is now moving up the value chain into offering advertising and consulting services, and has bought New York City-based social media creative agency, Apperceptive.

<div class="cArrow"> </div><div class="cContentInner">SixApart, the blogging software firm with products like MovableType, Typepad and Vox, is now moving up the value chain into offering advertising and consulting services, and has bought New York City-based social media creative agency, Apperceptive.</div>

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Twitter, Now Home Of The Micropitch - Profy.Com - 0 views

www.profy.com/...twitpitch

article elevatorpitch marketing micropitch pitch startup twitpitch twitter

shared by Johannes Kleske on 20 Apr 08 - Snapshot

The new term for this micropitch method is a TwitPitch, a concept invented by Stowe Boyd. The idea is taking the twittersphere by storm, with TwitPitches flying on the public timeline. Marshall Kirkpatrick of Read Write Web is one of many proponents of the idea, and has begun to encourage TwitPitchers to use the #twitpitch hashtag for easier twitpitch tracking. Once a tweet has been tagged with #twitpitch, users can just go to the TwitPitch hashtag page to see the tweet progress.
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Johannes Kleske on 20 Apr 08

The new term for this micropitch method is a TwitPitch, a concept invented by Stowe Boyd. The idea is taking the twittersphere by storm, with TwitPitches flying on the public timeline. Marshall Kirkpatrick of Read Write Web is one of many proponents of the idea, and has begun to encourage TwitPitchers to use the #twitpitch hashtag for easier twitpitch tracking. Once a tweet has been tagged with #twitpitch, users can just go to the TwitPitch hashtag page to see the tweet progress.

<div class="cArrow"> </div><div class="cContentInner">The new term for this micropitch method is a TwitPitch, a concept invented by Stowe Boyd. The idea is taking the twittersphere by storm, with TwitPitches flying on the public timeline. Marshall Kirkpatrick of Read Write Web is one of many proponents of the idea, and has begun to encourage TwitPitchers to use the #twitpitch hashtag for easier twitpitch tracking. Once a tweet has been tagged with #twitpitch, users can just go to the TwitPitch hashtag page to see the tweet progress.</div>

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More on coComment Advertising - 0 views

climbtothestars.org/...more-on-cocomment-advertising

ads advertising cocomment socialmedia

shared by Johannes Kleske on 20 Apr 08 - Snapshot

Making mistakes in social media is a lot like sticking daggers into a wooden fence. Just because you apologize and pull them out, they still leave the scars for others to see, and feel. Sometime apologies help people feel better, but they don’t fix perception. This is why thinking before engaging is critical to success in the world social media marketing. This is after all, about people.
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Johannes Kleske on 20 Apr 08

coComment messes it up. Good example of how things can go wrong easily in the social-media-space.

<div class="cArrow"> </div><div class="cContentInner">coComment messes it up. Good example of how things can go wrong easily in the social-media-space.</div>

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Digital Influence Mapping Project: Corporate Blogging Grown Up - 0 views

johnbell.typepad.com/...corporate-blogg.html

shared by Johannes Kleske on 19 Apr 08 - Snapshot

No appreciable blogrolls anywhere. That seems to be a common issue with "official" corporate blogs. Linking feels like endorsement no doubt and that causes anxiety.
- Johannes Kleske on 19 Apr 08
  
  GM actualy does this which surprised me in a positive way.
  
  <div class="cArrow"> </div><div class="cContentInner">GM actualy does this which surprised me in a positive way.</div>
  
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User-Generated Content & Social Media - 0 views

www.iab.net/ugcplatform

advertising socialmedia ugc

shared by Johannes Kleske on 19 Apr 08 - Snapshot

Johannes Kleske on 19 Apr 08

"User-Generated Content and Social Media Advertising Overview," is a milestone document that helps marketers, agencies and publishers better understand how these platforms have fundamentally altered the digital experience for consumers and advertisers. The report defines UGC and social media, provides a detailed overview of the latest advertising opportunities, and details case studies of campaigns that have successfully utilized UGC and social media.

<div class="cArrow"> </div><div class="cContentInner">"User-Generated Content and Social Media Advertising Overview," is a milestone document that helps marketers, agencies and publishers better understand how these platforms have fundamentally altered the digital experience for consumers and advertisers. The report defines UGC and social media, provides a detailed overview of the latest advertising opportunities, and details case studies of campaigns that have successfully utilized UGC and social media.</div>

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Real People Don't Have Time for Social Media - ReadWriteWeb - 0 views

www.readwriteweb.com/...have_time_for_social_media.php

article socialmedia timemanagement twitterfeed

shared by Johannes Kleske on 18 Apr 08 - Snapshot

Time Spent on Social Media, image via Museum 2.0
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Johannes Kleske on 18 Apr 08

Artikel, den man als Social-Media-Enthusiast wahrscheinlich alle paar Wochen mal lesen sollte, um die richtige Perspektive zu behalten.

<div class="cArrow"> </div><div class="cContentInner">Artikel, den man als Social-Media-Enthusiast wahrscheinlich alle paar Wochen mal lesen sollte, um die richtige Perspektive zu behalten.</div>

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Johannes Kleske on 18 Apr 08

How much time do you spend on Social Media?

<div class="cArrow"> </div><div class="cContentInner">How much time do you spend on Social Media?</div>

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Social Media

Head to Head: Document Sharing Sites - 0 views

Web Social Architecture: A Conceptual Map of the Social Web - 0 views

Ms | Blogging Sueblimely - 0 views

What Accountants Can Teach You About Using Social Media - 0 views

Passenger - 0 views

Chrysler launches industry first Online Customer Advisory Board - 0 views

IBM Social Computing Guidelines - 0 views

List of Flogs, Astroturfing, Fake Blogs, and Drag Queens - 0 views

A Chronology of Brands that Got Punk'd by Social Media - 0 views

My Starbucks Idea - 0 views

Communispace - 0 views

Chrysler Advisory Board - 0 views

Web 2.0 Expo Preview: Torture by Information Overload | Epicenter from Wired.com - 0 views

Blogging Software Firm SixApart Buys Social Media Agency Apperceptive | paidContent.org - 0 views

Twitter, Now Home Of The Micropitch - Profy.Com - 0 views

More on coComment Advertising - 0 views

Digital Influence Mapping Project: Corporate Blogging Grown Up - 0 views

User-Generated Content & Social Media - 0 views

Real People Don't Have Time for Social Media - ReadWriteWeb - 0 views

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