http://groups.diigo.com/group/renosmtt Best content from the Reno Social Media Think Tank group Thu, 05 Nov 2009 00:49:36 -0000 Thu, 05 Nov 2009 00:49:36 -0000 http://www.ragan.com/ME2/Audiences/dirmod.asp?sid=&nm=&type=MultiPublishing&mod=PublishingTitles&mid=5AA50C55146B4C8C98F903986BC02C56&tier=4&id=0CB0AEA24B0A40ECB9C57A8797908D19&AudID=3FF14703FD8C4AE98B9B4365B978201A <p>Article about social media and PR</p><p><strong>Comments:</strong><ul><li>Article about social media and PR - <small><a href="http://groups.diigo.com/group/renosmtt/content/user/mehwolfy" title="View Mike Henderson's content in group">Mike Henderson</a></small></li></ul></p><p><strong>Highlights and Sticky Notes:</strong><p><div class="content"><div class="annInner">A recent poll of corporate communicators conducted by Ragan Communications and <a href="http://www.pollstream.com/">PollStream</a> found 49 percent of the poll’s 401 respondents believe press releases are “as useful as ever.” Another 33 percent said they’re a necessary evil that won’t go away soon, in part because of SEC notification rules. An overwhelming 64 percent said they target their press releases most often to print outlets, and 23 percent listed online news and financial sites as well.</div></div></p><p><div class="content"><div class="annInner">Horwell thinks about the audience and how useful the information is before sending press releases on behalf of her clients.</div></div></p><p><div class="content"><div class="annInner">Of the respondents, one communicator echoed Horwell and said simply, “Sometimes you only need two sentences (a tweet) to tell a story.”</div></div></p><p><div class="content"><div class="annInner">“As news sources become more obviously biased and decrease in size and content, publics are turning to other sources of information.”</div></div></p><p><div class="content"><div class="annInner">She also tries to connect with reporters using her personal Twitter and Facebook account so she’ll be available if they have questions.</div></div></p><p><div class="content"><div class="annInner">We use all the tools to try to reach a limited pool of people who have to decide what’s important.”</div></div></p><p><p><strong>Tags:</strong> <a href="http://groups.diigo.com/group/renosmtt/content/tag/socialmedia">socialmedia</a>, <a href="http://groups.diigo.com/group/renosmtt/content/tag/pr">pr</a></p><p><strong>by:</strong> <a href="http://groups.diigo.com/group/renosmtt/content/user/mehwolfy" title="View Mike Henderson's content in group">Mike Henderson</a></p> Thu, 05 Nov 2009 00:49:36 -0000 http://adage.com/digital/article?article_id=140089 <p>The importance of search, brand awareness, customer aqcuisition and all that crap on getting people to know who you are, remember you, search for you, click on your links and buy your crap.</p><p><strong>Comments:</strong><ul><li>The importance of search, brand awareness, customer aqcuisition and all that crap on getting people to know who you are, remember you, search for you, click on your links and buy your crap. - <small><a href="http://groups.diigo.com/group/renosmtt/content/user/mehwolfy" title="View Mike Henderson's content in group">Mike Henderson</a></small></li></ul></p><p><strong>Highlights and Sticky Notes:</strong><p><div class="content"><div class="annInner">Less than 10% of online retailers' web traffic, on average, comes from search engines, according to an analysis by Nielsen Co.'s Online division.</div></div></p><p><div class="content"><div class="annInner">the majority of retailers' web traffic (61%, on average) comes from people going directly to a retail site -- consumers typing, say, Amazon.com into a browser address bar.</div></div></p><p><div class="content"><div class="annInner">Other referrals, such as affiliate programs or advertising (basically anything that wasn't direct navigation, comparison referrals or search), accounted for the remainder.</div></div></p><p><div class="content"><div class="annInner">The 9.5% of traffic from search also likely included a good chunk of people conducting navigational searches</div></div></p><p><div class="content"><div class="annInner">the top 50 search terms revealed only three that weren't branded -- and those were pornographic.</div></div></p><p><div class="content"><div class="annInner">brand and past experiences [with a marketer] matter an awful lot and will be far more significant determinants of success than any customer acquisition strategy that they're going to engage in,</div></div></p><p><div class="content"><div class="annInner">"make an important case for the continued relevancy of display advertising. While search gets a lot of credit because it's quantifiable, there's a reason people are typing things like Expedia into the Google search engine."</div></div></p><p><div class="content"><div class="annInner">"You have to have the brand presence," Mr. Paradysz said, "because if you don't, you first don't benefit from the paid search, and second, you potentially lose some of that downstream activity."</div></div></p><p><p><strong>Tags:</strong> <a href="http://groups.diigo.com/group/renosmtt/content/tag/branding">branding</a>, <a href="http://groups.diigo.com/group/renosmtt/content/tag/search">search</a>, <a href="http://groups.diigo.com/group/renosmtt/content/tag/marketing">marketing</a>, <a href="http://groups.diigo.com/group/renosmtt/content/tag/seo">seo</a>, <a href="http://groups.diigo.com/group/renosmtt/content/tag/socialmedia">socialmedia</a>, <a href="http://groups.diigo.com/group/renosmtt/content/tag/advertising">advertising</a>, <a href="http://groups.diigo.com/group/renosmtt/content/tag/linkdump">linkdump</a></p><p><strong>by:</strong> <a href="http://groups.diigo.com/group/renosmtt/content/user/mehwolfy" title="View Mike Henderson's content in group">Mike Henderson</a></p> Tue, 03 Nov 2009 16:31:20 -0000 http://www.marketingvox.com/socnets-poised-to-follow-email-down-spam-path-045391/?utm_campaign=rssfeed&utm_source=mv&utm_medium=textlink <p>&quot;The honeymoon period 
of these sites is over, and personally identifiable information is at 
risk as a result of constant attacks that the websites are simply not 
mature enough to protect against.&quot;</p><p><strong>Comments:</strong><ul><li>"The honeymoon period 
of these sites is over, and personally identifiable information is at 
risk as a result of constant attacks that the websites are simply not 
mature enough to protect against." - <small><a href="http://groups.diigo.com/group/renosmtt/content/user/mehwolfy" title="View Mike Henderson's content in group">Mike Henderson</a></small></li></ul></p><p><strong>Highlights and Sticky Notes:</strong><p><div class="content"><div class="annInner">"The honeymoon period 
of these sites is over, and personally identifiable information is at 
risk as a result of constant attacks that the websites are simply not 
mature enough to protect against."</div></div></p><p><p><strong>Tags:</strong> <a href="http://groups.diigo.com/group/renosmtt/content/tag/socialmedia">socialmedia</a>, <a href="http://groups.diigo.com/group/renosmtt/content/tag/spam">spam</a></p><p><strong>by:</strong> <a href="http://groups.diigo.com/group/renosmtt/content/user/mehwolfy" title="View Mike Henderson's content in group">Mike Henderson</a></p> Tue, 03 Nov 2009 15:44:38 -0000 http://www.marketingvox.com/tv-everywhere-could-lock-out-77m-online-viewers-045396/?utm_campaign=rssfeed&utm_source=mv&utm_medium=textlink <p>'TV Everywhere' Could Lock Out 7.7M Online Viewers</p><p><strong>Comments:</strong><ul><li>'TV Everywhere' Could Lock Out 7.7M Online Viewers - <small><a href="http://groups.diigo.com/group/renosmtt/content/user/mehwolfy" title="View Mike Henderson's content in group">Mike Henderson</a></small></li></ul></p><p><strong>Highlights and Sticky Notes:</strong><p><div class="content"><div class="annInner">11% of all US active streamers of video, or 7.7 million, do not subscribe to cable or satellite</div></div></p><p><div class="content"><div class="annInner">"If you get the channel at home on your TV, then you can go online, authenticate with data that the TV gives you, and you're free and clear to watch the movies."</div></div></p><p><div class="content"><div class="annInner">The average income of all age groups that only stream video online, rather than watching television, is $42,314, compared with the $60,054 average income of those who both stream video and subscribe to a cable or satellite service.</div></div></p><p><p><strong>Tags:</strong> <a href="http://groups.diigo.com/group/renosmtt/content/tag/tv">tv</a>, <a href="http://groups.diigo.com/group/renosmtt/content/tag/cable">cable</a>, <a href="http://groups.diigo.com/group/renosmtt/content/tag/onlinevideo">onlinevideo</a>, <a href="http://groups.diigo.com/group/renosmtt/content/tag/video">video</a>, <a href="http://groups.diigo.com/group/renosmtt/content/tag/streaming">streaming</a>, <a href="http://groups.diigo.com/group/renosmtt/content/tag/subscription">subscription</a></p><p><strong>by:</strong> <a href="http://groups.diigo.com/group/renosmtt/content/user/mehwolfy" title="View Mike Henderson's content in group">Mike Henderson</a></p> Tue, 03 Nov 2009 14:52:24 -0000 http://www.emarketer.com/Article.aspx?R=1007333 <p>Article about the Burt's Bees online branding stratey.</p><p><strong>Comments:</strong><ul><li>Article about the Burt's Bees online branding stratey. - <small><a href="http://groups.diigo.com/group/renosmtt/content/user/mehwolfy" title="View Mike Henderson's content in group">Mike Henderson</a></small></li></ul></p><p><strong>Highlights and Sticky Notes:</strong><p><div class="content"><div class="annInner">We really take pride in putting out information about natural personal care and how to understand it in a confusing marketplace.</div></div></p><p><div class="content"><div class="annInner">I spent the past nine months creating a long-term interactive strategy for the brand so consumers want to interact with us online and we want to have a true dialogue with them.</div></div></p><p><div class="content"><div class="annInner">We’re looking at loyalty holistically, so not only from the sense of our consumers who are very loyal purchasers of our products, but also the ones who are online and offline influencers, talking about natural products and living a greener lifestyle.</div></div></p><p><p><strong>Tags:</strong> <a href="http://groups.diigo.com/group/renosmtt/content/tag/linkdump">linkdump</a></p><p><strong>by:</strong> <a href="http://groups.diigo.com/group/renosmtt/content/user/mehwolfy" title="View Mike Henderson's content in group">Mike Henderson</a></p> Sat, 17 Oct 2009 14:54:39 -0000 http://comscore.com/Press_Events/Press_Releases/2009/8/U.S._Online_Video_Market_Soars_in_July_as_Summer_Vacation_Drives_Pickup_in_Entertainment_and_Leisure_Activities_Online <p>Online video view stats</p><p><strong>Comments:</strong><ul><li>Video useage stats - <small><a href="http://groups.diigo.com/group/renosmtt/content/user/mehwolfy" title="View Mike Henderson's content in group">Mike Henderson</a></small></li><li>Online video view stats - <small><a href="http://groups.diigo.com/group/renosmtt/content/user/mehwolfy" title="View Mike Henderson's content in group">Mike Henderson</a></small></li></ul></p><p><strong>Highlights and Sticky Notes:</strong><p><div class="content"><div class="annInner">81.0 percent of the total U.S. Internet audience viewed online video.</div></div></p><p><p><strong>Tags:</strong> <a href="http://groups.diigo.com/group/renosmtt/content/tag/video">video</a>, <a href="http://groups.diigo.com/group/renosmtt/content/tag/socialmedia">socialmedia</a>, <a href="http://groups.diigo.com/group/renosmtt/content/tag/pr">pr</a></p><p><strong>by:</strong> <a href="http://groups.diigo.com/group/renosmtt/content/user/mehwolfy" title="View Mike Henderson's content in group">Mike Henderson</a></p> Sat, 29 Aug 2009 16:46:21 -0000 http://socialmediaevangelists.com/blog/video/social-media-revolution-statistics-show-social-media-is-bigger-than-you-think <p></p><p><strong>Tags:</strong> <a href="http://groups.diigo.com/group/renosmtt/content/tag/social">social</a></p><p><strong>by:</strong> <a href="http://groups.diigo.com/group/renosmtt/content/user/mehwolfy" title="View Mike Henderson's content in group">Mike Henderson</a></p> Fri, 28 Aug 2009 15:55:34 -0000 http://www.readwriteweb.com/archives/new_study_finds_correlation_between_social_media_and_financial_success.php <p>A new study released by enterprise wiki provider Wetpaint and the Altimeter Group shows that the brands most engaged in social media are also experiencing higher financial success rates than those of their non-engaged peers.</p><p><strong>Comments:</strong><ul><li>A new study released by enterprise wiki provider Wetpaint and the Altimeter Group shows that the brands most engaged in social media are also experiencing higher financial success rates than those of their non-engaged peers. - <small><a href="http://groups.diigo.com/group/renosmtt/content/user/mehwolfy" title="View Mike Henderson's content in group">Mike Henderson</a></small></li></ul></p><p><strong>Highlights and Sticky Notes:</strong><p><div class="content"><div class="annInner">Although it's difficult to prove for certain that the companies' involvement in social media has led to their increased revenues, the implication behind the new data is that it has.</div></div></p><p><div class="content"><div class="annInner">Although it's difficult to prove for certain that the companies' involvement in social media has led to their increased revenues, the implication behind the new data is that it has.</div></div></p><p><div class="content"><div class="annInner">Of course what everyone really wants to know is whether or not social media actually pays off in terms of dollars and cents. This study seems to show that it does.</div></div></p><p><div class="content"><div class="annInner">Whether this correlation is actually a causation cannot be proven with the data on hand</div></div></p><p><p><strong>Tags:</strong> <a href="http://groups.diigo.com/group/renosmtt/content/tag/socialmedia">socialmedia</a></p><p><strong>by:</strong> <a href="http://groups.diigo.com/group/renosmtt/content/user/mehwolfy" title="View Mike Henderson's content in group">Mike Henderson</a></p> Thu, 23 Jul 2009 00:24:19 -0000 http://geekmommy.net/2009/06/09/hostedcontests <p></p><p><strong>Comments:</strong><ul><li>I know I'm on a mommy blogger kick. It's research for a client. But the larger issue of Blogger Relations management, ethics and potential regulation is an interesting one and one that I'm watching. - <small><a href="http://groups.diigo.com/group/renosmtt/content/user/mehwolfy" title="View Mike Henderson's content in group">Mike Henderson</a></small></li></ul></p><p><strong>Highlights and Sticky Notes:</strong><p><div class="content"><div class="annInner">getting bloggers to agree on anything is like herding cats</div></div></p><p><div class="content"><div class="annInner">There are reviews (where a blogger gives you her opinion on a product, company or service), there are announcements/informational posts (similar to press releases, usually just a heads up - but sometimes links to deals or sales) and there are contests/giveaways</div></div></p><p><div class="content"><div class="annInner">Means figuring out the details, creating all of the content, posting the contest, running it fairly, monitoring entries for validity, choosing winners and notifying them, plus either fulfilling it by shipping at our cost, or acting as a go-between for the company and then posting the winners.</div></div></p><p><div class="content"><div class="annInner">That they shouldn’t have to pay bloggers for doing the same work they would have to pay the guys in marketing, PR</div></div></p><p><div class="content"><div class="annInner">Yes, I love helping my readers experience new things and potentially win something… but I’m not going to be the only person working for free in this equation.</div></div></p><p><div class="content"><div class="annInner">And yes, I love being a part of the chain that gets awareness about your client, your product, or your business to your potential customers - but while I may write for the love of it? That’s different than working for you for free.</div></div></p><p><p><strong>Tags:</strong> <a href="http://groups.diigo.com/group/renosmtt/content/tag/mommyblog">mommyblog</a>, <a href="http://groups.diigo.com/group/renosmtt/content/tag/bloggerrelations">bloggerrelations</a>, <a href="http://groups.diigo.com/group/renosmtt/content/tag/PR">PR</a></p><p><strong>by:</strong> <a href="http://groups.diigo.com/group/renosmtt/content/user/mehwolfy" title="View Mike Henderson's content in group">Mike Henderson</a></p> Wed, 22 Jul 2009 14:51:45 -0000 http://www.thesocialpath.com/2009/07/blogger-outreach-goes-on-trial.html <p></p><p><strong>Highlights and Sticky Notes:</strong><p><div class="content"><div class="annInner">But I believe (however naively) that paying for reviews and similar coverage usually creates more trouble than it’s worth.</div></div></p><p><div class="content"><div class="annInner">But I believe (however naively) that paying for reviews and similar coverage usually creates more trouble than it’s worth.</div></div></p><p><div class="content"><div class="annInner">But I believe (however naively) that paying for reviews and similar coverage usually creates more trouble than it’s worth.</div></div></p><p><div class="content"><div class="annInner">As you can tell, these aren’t easy decisions to make for people in marketing, and it’s about 1,000 times more complicated for the bloggers themselves.</div></div></p><p><div class="content"><div class="annInner">“well no - I’ve got this other company over here who is offering to compensate me for the same work and isn’t treating me as if being a blogger and/or a mom somehow made me lose my business skills and common sense.”</div></div></p><p><p><strong>Tags:</strong> <a href="http://groups.diigo.com/group/renosmtt/content/tag/mommyblog">mommyblog</a>, <a href="http://groups.diigo.com/group/renosmtt/content/tag/bloggerrelations">bloggerrelations</a>, <a href="http://groups.diigo.com/group/renosmtt/content/tag/blogging">blogging</a></p><p><strong>by:</strong> <a href="http://groups.diigo.com/group/renosmtt/content/user/mehwolfy" title="View Mike Henderson's content in group">Mike Henderson</a></p> Wed, 22 Jul 2009 14:31:32 -0000 http://searchengineland.com/getting-links-and-content-from-flickr-17000 <p></p><p><strong>Tags:</strong> <a href="http://groups.diigo.com/group/renosmtt/content/tag/flickr">flickr</a>, <a href="http://groups.diigo.com/group/renosmtt/content/tag/SEO">SEO</a></p><p><strong>by:</strong> <a href="http://groups.diigo.com/group/renosmtt/content/user/mehwolfy" title="View Mike Henderson's content in group">Mike Henderson</a></p> Tue, 21 Jul 2009 22:20:17 -0000 http://www.nielsen-online.com/blog/2009/07/13/the-long-tail-of-the-net-just-how-important-is-it <p>Interesting data on what kind of site people feel more comfortable interacting with.</p><p><strong>Comments:</strong><ul><li>Interesting data on what kind of site people feel more comfortable interacting with. - <small><a href="http://groups.diigo.com/group/renosmtt/content/user/mehwolfy" title="View Mike Henderson's content in group">Mike Henderson</a></small></li></ul></p><p><strong>Highlights and Sticky Notes:</strong><p><div class="content"><div class="annInner">The central concept is that people tend to be most engaged in content that is core to their specific interests, rather than more generalized content.</div></div></p><p><div class="content"><div class="annInner">consumers feel more comfortable on large, mass media sites.</div></div></p><p><div class="content"><div class="annInner">people continue to spend their time on the sites that offer them the most options and functionality.</div></div></p><p><p><strong>Tags:</strong> <a href="http://groups.diigo.com/group/renosmtt/content/tag/interaction">interaction</a>, <a href="http://groups.diigo.com/group/renosmtt/content/tag/communitymanagement">communitymanagement</a></p><p><strong>by:</strong> <a href="http://groups.diigo.com/group/renosmtt/content/user/mehwolfy" title="View Mike Henderson's content in group">Mike Henderson</a></p> Tue, 21 Jul 2009 19:13:39 -0000 http://www.washingtonpost.com/wp-dyn/content/article/2009/06/25/AR2009062504027.html?referrer=emailarticle <p>Professors adapting to Twitter</p><p><strong>Comments:</strong><ul><li>Professors adapting to Twitter - <small><a href="http://groups.diigo.com/group/renosmtt/content/user/mehwolfy" title="View Mike Henderson's content in group">Mike Henderson</a></small></li></ul></p><p><strong>Tags:</strong> <a href="http://groups.diigo.com/group/renosmtt/content/tag/twitter">twitter</a>, <a href="http://groups.diigo.com/group/renosmtt/content/tag/education">education</a></p><p><strong>by:</strong> <a href="http://groups.diigo.com/group/renosmtt/content/user/mehwolfy" title="View Mike Henderson's content in group">Mike Henderson</a></p> Sat, 18 Jul 2009 15:34:47 -0000 http://www.prsa.org/supportfiles/news/viewNews.cfm?pNewsID=842348171 <p></p><p><strong>Comments:</strong><ul><li>This was bound to happen. - <small><a href="http://groups.diigo.com/group/renosmtt/content/user/mehwolfy" title="View Mike Henderson's content in group">Mike Henderson</a></small></li></ul></p><p><strong>Tags:</strong> <a href="http://groups.diigo.com/group/renosmtt/content/tag/bloggers">bloggers</a>, <a href="http://groups.diigo.com/group/renosmtt/content/tag/mommy">mommy</a>, <a href="http://groups.diigo.com/group/renosmtt/content/tag/mother">mother</a>, <a href="http://groups.diigo.com/group/renosmtt/content/tag/marketing">marketing</a></p><p><strong>by:</strong> <a href="http://groups.diigo.com/group/renosmtt/content/user/mehwolfy" title="View Mike Henderson's content in group">Mike Henderson</a></p> Fri, 17 Jul 2009 21:03:24 -0000 http://mashable.com/2009/07/07/facebook-users-older <p></p><p><strong>Highlights and Sticky Notes:</strong><p><div class="content"><div class="annInner">As you can see in the chart below, the overall number of users between 18 and 24 years of age has grown only 4.8% between the fourth of January and the fourth of July of 2009. In comparison, the number of users aged 25 – 34 has grown 60.8%; the number of users aged 35 to 54 has grown 190.2%, while the number of users older than 55 years has grown a tremendous 513.7%.</div></div></p><p><div class="content"><div class="annInner">the number of high school and college students has declined by -16.5% and -21.7%, respectively.</div></div></p><p><div class="content"><div class="annInner">In any case, these are significant changes. If you show the same ads to Facebook users now, they will react vastly differently than they would have half a year ago. If you’re an advertiser on Facebook, you should take these changes into account and react accordingly, because your campaign might not be as effective as it was a couple of months ago.</div></div></p><p><p><strong>Tags:</strong> <a href="http://groups.diigo.com/group/renosmtt/content/tag/soclialmedia">soclialmedia</a></p><p><strong>by:</strong> <a href="http://groups.diigo.com/group/renosmtt/content/user/mehwolfy" title="View Mike Henderson's content in group">Mike Henderson</a></p> Thu, 16 Jul 2009 21:51:37 -0000 http://wiki.beingpeterkim.com/master-list <p></p><p><strong>Tags:</strong> <a href="http://groups.diigo.com/group/renosmtt/content/tag/socialmedia">socialmedia</a>, <a href="http://groups.diigo.com/group/renosmtt/content/tag/casestudues">casestudues</a></p><p><strong>by:</strong> <a href="http://groups.diigo.com/group/renosmtt/content/user/mehwolfy" title="View Mike Henderson's content in group">Mike Henderson</a></p> Tue, 07 Jul 2009 01:06:06 -0000 http://www.interactiveinsightsgroup.com/blog1/social-media-examples-superlist-17-lists-and-tons-of-examples <p></p><p><strong>Tags:</strong> <a href="http://groups.diigo.com/group/renosmtt/content/tag/socialmedia">socialmedia</a>, <a href="http://groups.diigo.com/group/renosmtt/content/tag/casestudues">casestudues</a></p><p><strong>by:</strong> <a href="http://groups.diigo.com/group/renosmtt/content/user/mehwolfy" title="View Mike Henderson's content in group">Mike Henderson</a></p> Tue, 07 Jul 2009 01:04:47 -0000 http://www.publishersweekly.com/article/CA6647225.html?industryid=47151 <p>New media and traditional media do better when they work together.</p><p><strong>Comments:</strong><ul><li>New media and traditional media do better when they work together. - <small><a href="http://groups.diigo.com/group/renosmtt/content/user/mehwolfy" title="View Mike Henderson's content in group">Mike Henderson</a></small></li></ul></p><p><strong>Highlights and Sticky Notes:</strong><p><div class="content"><div class="annInner">Although the stats on quickanddirtytips.com are fairly impressive—in 2008 more than 20 million Quick and Dirty podcasts were downloaded, and Web traffic was up 125%—the effort for Macmillan is still largely about test-marketing potential books and authors. Richard Rohrer, director of digital business development, said that while he's happy the site is a “financially successful enterprise,” he's more interested in seeing which podcasts and podcasters gain an audience. “The thing about podcasts is that they're a cost-effective way to test a subject area and talent,” he noted.</div></div></p><p><p><strong>Tags:</strong> <a href="http://groups.diigo.com/group/renosmtt/content/tag/podcast">podcast</a>, <a href="http://groups.diigo.com/group/renosmtt/content/tag/books">books</a>, <a href="http://groups.diigo.com/group/renosmtt/content/tag/authors">authors</a>, <a href="http://groups.diigo.com/group/renosmtt/content/tag/grammargirl">grammargirl</a></p><p><strong>by:</strong> <a href="http://groups.diigo.com/group/renosmtt/content/user/mehwolfy" title="View Mike Henderson's content in group">Mike Henderson</a></p> Mon, 30 Mar 2009 18:16:54 -0000 http://blog.hugsformonsters.com/post/87657240/overly-judgemental-ie6-splash-pages <p></p><p><strong>Tags:</strong> <a href="http://groups.diigo.com/group/renosmtt/content/tag/ie">ie</a>, <a href="http://groups.diigo.com/group/renosmtt/content/tag/6">6</a>, <a href="http://groups.diigo.com/group/renosmtt/content/tag/microsuck">microsuck</a></p><p><strong>by:</strong> <a href="http://groups.diigo.com/group/renosmtt/content/user/mrjerz" title="View Ryan Jerz's content in group">Ryan Jerz</a></p> Thu, 19 Mar 2009 19:50:45 -0000 http://groups.diigo.com/group/renosmtt/content/twitter-for-business-551947 <p><strong>Comments:</strong><ul><li>I'm curious what your thoughts are for using Twitter to help a business. I'm pretty annoyed when all I get a re links to the business's blog through Twitter, but sometimes it's tough to post things unless it's a link. What do you guys think is a good way to use Twitter to help a business keep its profile up and grab those people who might not see them otherwise? - <small><a href="http://groups.diigo.com/group/renosmtt/content/user/mrjerz" title="View Ryan Jerz's content in group">Ryan Jerz</a></small></li><li>I am really getting to be a fan of the way South West Airlines does it. It seems to be a few employees from different divisions wielding the account. Sometimes is a link, sometimes a photo from an airport or event, sometimes it's just an observation. Point is, it has the personality of a person not "an account". I think Twitter has to have this quality for it to work. It has to have a personality or it is just more bullshit. <br />SD<br />Ryan Jerz wrote:<br />> I'm curious what your thoughts are for using Twitter to help a business. I'm pretty annoyed when all I get a re links to the business's blog through Twitter, but sometimes it's tough to post things unless it's a link. What do you guys think is a good way to use Twitter to help a business keep its profile up and grab those people who might not see them otherwise? - <small><a href="http://groups.diigo.com/group/renosmtt/content/user/sterlingdoak" title="View sterling doak's content in group">sterling doak</a></small></li><li>Agreed. Twitter is either Personal or automated headlines like @RGJ.<br /><br />Woah, this convo is old...<br /><br />-M<br /><br />sterling doak wrote:<br />> I am really getting to be a fan of the way South West Airlines does it. It seems to be a few employees from different divisions wielding the account. Sometimes is a link, sometimes a photo from an airport or event, sometimes it's just an observation. Point is, it has the personality of a person not "an account". I think Twitter has to have this quality for it to work. It has to have a personality or it is just more bullshit. <br />> SD <br />> Ryan Jerz wrote: <br />> > I'm curious what your thoughts are for using Twitter to help a business. I'm pretty annoyed when all I get a re links to the business's blog through Twitter, but sometimes it's tough to post things unless it's a link. What do you guys think is a good way to use Twitter to help a business keep its profile up and grab those people who might not see them otherwise? - <small><a href="http://groups.diigo.com/group/renosmtt/content/user/mehwolfy" title="View Mike Henderson's content in group">Mike Henderson</a></small></li></ul></p><p><strong>Tags:</strong> <a href="http://groups.diigo.com/group/renosmtt/content/tag/business">business</a>, <a href="http://groups.diigo.com/group/renosmtt/content/tag/twitter">twitter</a></p><p><strong>by:</strong> <a href="http://groups.diigo.com/group/renosmtt/content/user/mrjerz" title="View Ryan Jerz's content in group">Ryan Jerz</a></p> Mon, 13 Oct 2008 20:00:27 -0000