Internet Marketing is Crucial For Sales - 0 views

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  #1 Josue Dotson on 09 Feb 12

   

  It really is quite amazing that businesses spend thousands on a company website and then nothing on search engine marketing then wonder why they don't get the visitors
  
  Some choose to spend their marketing budget on pay per click and that's fine but the biggest return on investment comes from what we call organic listings, the normal results in the search engines that take up the bulk of the results. One of the major problems with search engine marketing is the bad reputation it has developed over the years. There are too many so called SEO experts that do not actually achieve results, they have read a book on the subject that was probably out of date as soon as they bought it, or they have researched the internet on how to do SEO and this really is not enough. The truth is, search engines have grown over the eyars and require different criteria to be listed on the first page and unless you have grown with them, you wont be as successful as others who have
  
  A good internet marketing company will be able to get you on the first page in the search engines and will of course be able to show you websites they currently have high listings for. If they can't show you this, then steer clear. They need to be able to recognise the keywords, or long tail keywords that your potential customers will be searching for as it will not be any use if you achieve the number one spot for a search term that no one is looking for
  
  Long tail keywords are phrases that people use to search when they are ready to buy. People use two types of keyword searches, the general surfing keywords and the buyer keywords, the later is for when they are looking to actually make a purchase
  
  Take this example, if you were a web design firm and you were listed high for this search term, most of your visitors will be just browsing, they wont be in a position to employ your services as a web designer for their business, instead you need to use maybe web design company or a similar three or four word phrase.
  
  A good search term to use in this example is to target your local area by optimising your website for web design services Boston for example, using a four word search term like this is much more specific and will not only be easier to achieve high listings for but will generate much more business in the process, this is a long tail keyword
  
  Finding a good internet marketing company won't be easy as only a small minority can actually achieve the best results so shop around and ask for proof of their achievements, this is easy to prove so if they are not willing to show you this, walk away. One of the most integral areas in any small business is internet marketing, or Marketing on the internet, selecting search engine marketing, or Online marketing for your organisations internet sites is truly a must at this moment.
  
  A fantastic web site to visit on the subject of internet marketing is webcentreplus.com, they seriously know what they are doing

   

  <div class="cArrow"> </div><div class="cContentInner">It really is quite amazing that businesses spend thousands on a company website and then nothing on search engine marketing then wonder why they don't get the visitors<br /><br />Some choose to spend their marketing budget on pay per click and that's fine but the biggest return on investment comes from what we call organic listings, the normal results in the search engines that take up the bulk of the results. One of the major problems with search engine marketing is the bad reputation it has developed over the years. There are too many so called SEO experts that do not actually achieve results, they have read a book on the subject that was probably out of date as soon as they bought it, or they have researched the internet on how to do SEO and this really is not enough. The truth is, search engines have grown over the eyars and require different criteria to be listed on the first page and unless you have grown with them, you wont be as successful as others who have<br /><br />A good internet marketing company will be able to get you on the first page in the search engines and will of course be able to show you websites they currently have high listings for. If they can't show you this, then steer clear. They need to be able to recognise the keywords, or long tail keywords that your potential customers will be searching for as it will not be any use if you achieve the number one spot for a search term that no one is looking for<br /><br />Long tail keywords are phrases that people use to search when they are ready to buy. People use two types of keyword searches, the general surfing keywords and the buyer keywords, the later is for when they are looking to actually make a purchase<br /><br />Take this example, if you were a web design firm and you were listed high for this search term, most of your visitors will be just browsing, they wont be in a position to employ your services as a web designer for their business, instead you need to use maybe web design company or a similar three or four word phrase. <br /><br />A good search term to use in this example is to target your local area by optimising your website for web design services Boston for example, using a four word search term like this is much more specific and will not only be easier to achieve high listings for but will generate much more business in the process, this is a long tail keyword<br /><br />Finding a good <a href="http://www.webcentreplus.com/internet-marketing.html" rel="nofollow">internet marketing</a> company won't be easy as only a small minority can actually achieve the best results so shop around and ask for proof of their achievements, this is easy to prove so if they are not willing to show you this, walk away. One of the most integral areas in any small business is <a href="http://www.webcentreplus.com/" rel="nofollow">internet marketing</a>, or Marketing on the internet, selecting search engine marketing, or Online marketing for your organisations internet sites is truly a must at this moment.<br /><br />A fantastic web site to visit on the subject of <a href="http://www.squidoo.com/basic-search-engine-marketing" rel="nofollow">internet marketing</a> is webcentreplus.com, they seriously know what they are doing</div>

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