Solid Advice When It Comes To Mobile Marketing - 0 views
started by Gerard Holt on 23 May 12
started by Gerard Holt on 23 May 12
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started by Gerard Holt on 23 May 12
Try to find out as much as you can about your target demographics when mobile marketing, because then you can target what they want and need. You can use this information to guarantee that the type of marketing strategy you use will attract the attention of potential customers.
If you're going to get involved in mobile marketing, make sure your sites and communications are optimized for a mobile screen. Don't confine yourself to your own phone. Your customers use many different brands and models so get out and try every type of device you can get your hands on.
Take advantage of dedicated short code. You will pay more for this service, but it will assist you in protecting your brand. It also provides a bit of legal coverage.
You should link your website to your social media site to get more exposure. This will make it easier for your customers to find you. They are unlikely to search for your social presence, but if you include a link, they can easily find the page.
Remember with the onset of widely available cellphones, that you are in communication with real people, in real time. Keep this in mind.
When you have a sale or an event, send your marketing copy out a few hours ahead of time. Be sure this isn't in the very early morning hours, however, waking them up and annoying them. This can remind your customers of all the great deals.
Cater to tech-savvy consumers by placing QR codes on every printed advertisement. Customers can then use their smart phones to reach your website and find coupons. Have the QR codes on collateral like catalogs, business cards, posters, and brochures. With easy availability, customers who have a need or desire for your services and products can reach out to you through the QR codes.
Make sure all your content is as brief and concise as it can be, this will help your mobile marketing as a whole as people can understand what you have available. Make all of your mobile marketing memorable and to the point.
If you want your mobile website to be successful, you need to use SEO techniques. The search engine used by most mobile devices is Google, so make sure you rank on the first page of the results.
Mobile marketing is not the place to be overly wordy. You need to avoid lengthy page content that just exists due to keyword stuffing, since it's not saying anything helpful. With mobile marketing, make your content worthwhile but not too wordy.
Are you more informed when it comes to mobile marketing? Do you have a new plan or a better plan now? Can you now use things that work with your business? Do you know how to properly apply your plan? With any luck, the tips above should have created better answers.
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