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Gijs Faulkner

The Basics Of Mobile Marketing In A Nutshell - 0 views

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started by Gijs Faulkner on 05 May 12
  • Gijs Faulkner
     
    When you consider what sort of mobile marketing plan would work best, there are probably a million things whirling around in your head. Here are some tips to help you on your way to mobile marketing success.

    Never forget that everything about your marketing campaign is designed for your customers. Your mobile marketing ads should be designed based on what your target demographic likes to read and see. If you cannot determine what your customers want, you won't make any profit from them. Learn about their wants and needs, this will lead you to success.

    Consider creating your own mobile app. This will encourage customers to check in with your app regularly to look for promotions and specials. This can make your brand more visible, and improve your sales numbers. The prices of apps can vary wildly, so consult a professional if you want to develop one yourself.

    Start with a picture-to-screen marketing scheme. This allows customers' mobile phones to take pictures. Your customers would then send their photos in a code so that it would be instantly put onto a digital screen. These photos can be displayed on a single television or multiple digital billboards.

    Use maps that are clearly for mobile devices on your site to attract nearby consumers. Having this information available where potential customers can find it when they need it will give your business a boost.

    Optimize your mobile marketing campaign to work on any platform. Make sure your messages will be effective over all platforms. You can simplify messages easier than you can create different custom fit ones for various platforms. Mobile marketing works very well with the "Keep-It-Simple-Stupid!" philosophy.

    Include maps on your site for your local customers that are easily seen with various mobile devices. Having this information available where potential customers can find it when they need it will give your business a boost.

    Listening to the wants and needs of customers is the first step to successful mobile marketing. Take what the customer says, and adjust your campaigns accordingly. Research what your competitors are doing with their campaigns and determine whether or not you may be able to do something similar.

    Social media is a wonderful way to advertise. One great idea is to reward customers with discounts when they Tweet about your product. Getting word of mouth working for you is an effective advertising method, even online and on phones.

    Are you more informed when it comes to mobile marketing? Do you have a new plan or a better plan now? Can you now use things that work with your business? Do you know how to properly apply your plan? With any luck, the tips above should have created better answers.


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