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Randal Hensley

Mobile Marketing Advice To Boost Your Business - 0 views

small business mobile marketing for

started by Randal Hensley on 03 May 12
  • Randal Hensley
     
    Mobile marketing. There are a countless number of ways to promote your business through mobile marketing. There are many different techniques, and you will have some studying to do to find out what would work best for your audience. Try beginning with the tips below.

    Make sure to be noticed on all of the well known social networking pages. Being located in all of these places is crucial to your business's popularity. Sign your business up for all the popular sites, and try to get the URL named after your company. At the bare minimum you should claim your business on Facebook, and set up a custom business page on Foursquare to start.

    Realize that those on a mobile device won't be able to navigate a complicated site very well. A mobile marketing campaign should be built on an intuitive and user-friendly platform that allows the user to view your messages on their mobile device. This can translate in pages that appear more simple to computer users. However, you want your site open for as many users as possible.

    Before starting any new mobile marketing campaign, be sure your first campaign is successful. The longevity of a campaign will be a better indicator of success than sales numbers. Follow the formula for a long-term successful campaign to build a new one.

    Make yourself a mission statement that is more about what your purpose is more than anything else to be successful in mobile marketing. Stick with your principles and follow your mission statement.

    A beta-testing period to see how effective and usable a marketing campaign will be is a good idea before the launch. Your campaign will be useless if you do not send out efficient messages. Get your coworker's impressions of your campaign messages before starting.

    Include maps on your site for your local customers that are easily seen with various mobile devices. Should a prospect search for nearby businesses from their mobile device, the maps you put up can help them navigate to your store effortlessly.

    Take the time to conduct a usability test. It is very important that consumers see your content in the way you have intended. Have your friends or family test your campaign for you before you send it to your customers.

    Consider implement many marketing pieces at a time as a means to maximize your mobile marketing strategy. Do this when you are having a big sale and you need to let your customers know about this event. Follow up at least a few days before the sale with an email, then an hour in advance of the sale, follow up again with a text message.

    Advertising costs are a requirement for building a strong customer base. Always offer incentives of some sort when doing mobile marketing. Incentives are basically anything free and useful; such as weather updates or other local information. Offering a coupon will increase consumer response while promoting your campaign.

    There are plenty of projects to tackle when you seek to promote your company to the world. This article contains lots of tips to help you get started with mobile marketing.


    Read This If You Are Having A Hard Time Using Mobile Marketing, Basic Guide On How Mobile Marketing Works

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