Group items tagged

While there are many ways to set-up and manage online events, here’s what’s working well for us in our webinar programme:

1. Weekly events at a fixed time slot (identified through a user survey).
2. Limit events to one hour (timeslot identified through user feedback). A few minutes introduction, followed by a main presentation of 30-40 minutes and 15-20 minutes of questions. Strictly time manage the event (punctual start, completion on time). Beware of time zones - we usually have participants across 10 to 15 timezones.
3. Limit sound to host and speakers. Participants can chat only (handling 100 sound cards & microphones online does not provide a good webinar experience).
4. A chat pod allows participants to introduce themselves at the start of the event.
5. A second chat pod allows users to submit questions.
6. Questions are addresses one at a time at the end of the presentation - never during the presentation.
7. Before the event, speakers are briefed on the use of the Adobe system and a protocol for the event is agreed.
8. After the event, we circulate slides, the link to a recording, an answer to a question not address. There are so many ways to keep users engaged, and gradually build a vertical community around the topic of the webinar.

These days, Webinars are a dime a dozen. New interactive features are boosting the capabilities, but success ultimately comes down to editorial quality.

After the webinar, you invite everyone on your registration list to participate in the online "conversation area" for that webinar subject.

Links to articles, white papers, eBooks and other stuff that's relevant to the conversation