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Randy Fields

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how to write articles quickly free article writing software download seo

started by Randy Fields on 12 Apr 12
  • Randy Fields
     
    Writing Effective Headlines that Reel in Your Audience

    If you want to continue taking your content and business forward, then work on making yourself a more effective writer. It is really not too hard to find talented writers who do the exact opposite, they do not continue their own personal writing education. But that is their loss because any person can become better with their craft. If you develop your own content and marketing material, then choose to continue learning, always.

    Some people tend to dismiss important discoveries from long ago, and that applies to the field of copywriting. AIDA - attention, interest, desire, action, and it is really easy to see what you need to do when you use this strategy. This is actually a very powerful and concise strategy for any writing you would want to do for marketing purposes. It is one thing to read an article on the subject and quite another to consciously put it to work. But it makes complete sense, and the awareness of it puts intent and purpose into your writing; so grab attention and develop interest in your content.

    Headlines can be of almost any length. The length of your headlines may vary, depending on the topic or your main keyword. Yet, short headlines are not usually as effective as longer ones. Longer headlines allows you to use a primary phrase and even a secondary (but shorter) phrase. A short headline is easier for people to disregard than a longer one. What it really comes down to is that the longer a headline is (within reason, of course), the more you can tell people in it.

    Even if you're writing on the same topic, your headlines should be interesting and diverse. One thing you should avoid is having a site with many articles or posts where all of the headlines are practically identical. The same holds true if you're an article marketer, as many of the same people will start to recognize your articles. One tactic you can employ in your headlines is to use numbers. You've no doubt seen articles that tell you 10 ways to lose weight, make money, etc. One little known fact about using numbers is that odd numbers are more effective than even in most cases. The big corporations have figured this out long ago, which is why prices are almost always in odd numbers. Copywriting can be considered one of the best skills that a internet marketer can possess. This is for because of many different reasons. The principles can be used for text copy, videos and all sorts of advertising.

    The Best Spinner

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