Looking For Professional E-Mail Marketing Tips? Try These! - 0 views

• 
  #1 Nigel Elliott on 20 Apr 12

   

  If you are an email recipient, there's a good chance that you have received marketing based emails from some company or another. Email marketing campaigns are a common tactic used by many companies to target potential customers, and keep current customers informed. If you are interested in starting your own email marketing campaign, continue to read this article to find some very helpful tips.
  
  Set up your data entry to include subscriber birthdate information and send a message of celebration. Set up your system to automatically send out a big 'Happy Birthday' email to subscribers on their special day. It's fine to include a discount offer, but the main thrust of your message should be a friendly birthday wish, not marketing.
  
  Always include any preexisting brand logos and colors in your email messages. Your subscribers are already familiar with your website and they are used to associating those colors, designs and logo with you. When you consistently match your emails with your website, they are unlikely to be deleted because they appear familiar.
  
  Use multi-part messages to cover your emails. This includes HTML and content that is plain text. This helps because some customers may prefer to view it in HTML, while another may prefer plain text. This is worth the extra step because someone who only wants plain-text will most likely unsubscribe from an email list that is only HTML.
  
  It is smart to have a double confirmation for newsletter opt-ins. Many people type in their email address quickly and make a typo without realizing it. If they do so, it is much more likely that their email will be correct.
  
  Sending clients free items is a great way to keep them. Make sure that your emails have a statement attached about this. You can also use the end of the email as a way to notify them of the free items.
  
  Be sure that your subject line gets the reader's attention. Consider what incentive would lead your reader to open your email and use it in the subject. Grab their attention by offering a free product, a huge discount or something else that catches their attention and makes them want to take advantage of the offer. A good subject line can dramatically improve the response to your email.
  
  This may seem like obvious advice, but make sure that when you are doing email marketing, that you have the correct addresses for all your contacts. There's no point in spending a lot of time sending new messages to addresses on your list after they bounce. This is a huge waste of time.
  
  Set a solid schedule for when you will send newsletters out and abide by it. You want your information to be sent at least once a week, on the exact same day, and hopefully close to the same time. An expectation is built when you follow a set plan and your customers can count on seeing their weekly newsletter right on time.
  
  Again, using emails provides you an effective way to both grow your clientele and stay in touch with existing customers. The information you learned in the preceding paragraphs make it easy to become proficient at email marketing and make massive profits.
  
  
  online email marketing, single home based business training, single home based business training

   

  <div class="cArrow"> </div><div class="cContentInner">If you are an email recipient, there's a good chance that you have received marketing based emails from some company or another. Email marketing campaigns are a common tactic used by many companies to target potential customers, and keep current customers informed. If you are interested in starting your own email marketing campaign, continue to read this article to find some very helpful tips.<br /><br />Set up your data entry to include subscriber birthdate information and send a message of celebration. Set up your system to automatically send out a big 'Happy Birthday' email to subscribers on their special day. It's fine to include a discount offer, but the main thrust of your message should be a friendly birthday wish, not marketing.<br /><br />Always include any preexisting brand logos and colors in your email messages. Your subscribers are already familiar with your website and they are used to associating those colors, designs and logo with you. When you consistently match your emails with your website, they are unlikely to be deleted because they appear familiar.<br /><br />Use multi-part messages to cover your emails. This includes HTML and content that is plain text. This helps because some customers may prefer to view it in HTML, while another may prefer plain text. This is worth the extra step because someone who only wants plain-text will most likely unsubscribe from an email list that is only HTML.<br /><br />It is smart to have a double confirmation for newsletter opt-ins. Many people type in their email address quickly and make a typo without realizing it. If they do so, it is much more likely that their email will be correct.<br /><br />Sending clients free items is a great way to keep them. Make sure that your emails have a statement attached about this. You can also use the end of the email as a way to notify them of the free items.<br /><br />Be sure that your subject line gets the reader's attention. Consider what incentive would lead your reader to open your email and use it in the subject. Grab their attention by offering a free product, a huge discount or something else that catches their attention and makes them want to take advantage of the offer. A good subject line can dramatically improve the response to your email.<br /><br />This may seem like obvious advice, but make sure that when you are doing email marketing, that you have the correct addresses for all your contacts. There's no point in spending a lot of time sending new messages to addresses on your list after they bounce. This is a huge waste of time.<br /><br />Set a solid schedule for when you will send newsletters out and abide by it. You want your information to be sent at least once a week, on the exact same day, and hopefully close to the same time. An expectation is built when you follow a set plan and your customers can count on seeing their weekly newsletter right on time.<br /><br />Again, using emails provides you an effective way to both grow your clientele and stay in touch with existing customers. The information you learned in the preceding paragraphs make it easy to become proficient at email marketing and make massive profits.<br /><br /><br /><a href="http://www.singlemomweekly.com/online-email-marketing-how-to-make-extra-money-from-home#.T4RKV9mDHCN" rel="nofollow">online email marketing</a>, <a href="http://www.singlemomweekly.com/single-mom-home-based-business-training#.T4RK6tmDHCM" rel="nofollow">single home based business training</a>, <a href="http://www.singlemomweekly.com/single-mom-dating-satisfied-or-settling#.T4RLCdmDHCM" rel="nofollow">single home based business training</a></div>

  ...

  Cancel

To Top