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Cassius Upchurch

Do You Make These Costly Website Design Mistakes? - 0 views

seo web design consultant aberdeen

started by Cassius Upchurch on 09 Mar 12
  • Cassius Upchurch
     
    For most online business models it's a must to have a website in order to do business and profit. But if you do, how would you be able to make those product/service sales? So even if you're just profit oriented, you'll still need a way to capture emails and customer information. Unfortunately just having a website is not usually good enough to ensure that you will make money online. Your site must be able to make conversions - turn visitors into buyers before you'll ever make anything online. If you don't already have a site, you probably have an idea of what type of site you want. Does the idea in your head match the most profitable type of website? We want to offer some design tips that can help you make the most out of your vision.

    Update your website regularly. Among other things, in time it will produce more traffic. Another positive is your rate of returning visitors will increase. Static websites have more of a danger with lapsing content due to their nature, so you need to make sure you take care of any static sites you may have. Doing this will be viewed in a positive light especially by your returning visitors. You can help to establish trust with your readers which will help your business.

    Check for broken links on your site, and ideally you should do this daily. Finding link-checking tools online is very easy. Broken links can make or break a sale-especially if the broken links are connected to a "buy now" button! Doing these important checks is fast, and it will help you with the search engines so the spiders can crawl your site. It's only a good business decision to make this check, so be sure to start doing it.

    Using popup windows is another way to potentially lose many of your visitors before they check out your site.

    Popup windows actually cover up your site's content, which your visitors are hopefully there to see (they did not come to immediately give you their personal information, as these popups usually demand), and they can be hard to close. Even though popups are designed to help your business, they will probably do just the opposite. If you are using these, you may be losing sales to people who leave your site in frustration!

    Something else some websites do that you should not copy is having a popup window that makes it hard for someone to leave your site. It's not a good idea to have features that try to keep your visitors "prisoner" on your site. Don't distract or annoy them with a pop up window asking if they are sure they want to leave. If you want your visitors to return to your site, don't give them reasons not to, such as intrusive popups.

    These are just a few important tips you can use to help your site's performance. The good news is that most of these things do not take a whole lot of time (especially if you do them every day). It's best to keep learning about effective design principles, and you can also use your own intuition and common sense about it.

    seo web design, seo consultant

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