The MXR Abdominal Workouts - Launch And Critique On Uk Newspaper "The Daily Mail" - 0 views
started by Mike Obrien on 08 Apr 12
started by Mike Obrien on 08 Apr 12
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The AB-MXR launched into King's Road Sporting Club on 8th November, 2011. Dust PR assembled a function to celebrate the first retailer for the AB-MXR sporting a mix of clients, customers, fitness trainers, fitness gyms and mass media in attendance.
The window of the retail store had been taken over to create a strong affect for passers-by by building a pyramid of merchandise containers and hanging AB-MXR Workouts from the ceiling - together with models carrying out demonstrations! That drew lots of interest and had the people walking by asking questions about the item and wanting to know more.
There were product demonstrations happening in store with models showcasing the complete range of workouts that you can do using the AB-MXR workout, which produced talkability at the celebration and Joanna, the KRSC staff and the Public relations agency were available to reply to the guest's questions.
Joanna gave a speech about the progression of this product and the way of thinking and creativity concerning the concept. Chiropractor Doctor Mikael Porath Petersen in addition said a few words concerning the health benefits of the AB-MXR workout, as it was his feedback that created the ideal cervical support for the neck. Soon after people were running to the tills!
The event was a huge success, and the AB-MXR Workouts were flying off the shelves all night!
The MXR Ab Workout is now so popular, that even the Daily Mail are giving it a fantastic evaluation as revealed below...
"Flat abs? No sweat... A brand new piece of equipment offers to make sit-ups simpler, more effective and even entertaining, thanks to The AB-MXR work-out.
Sit-ups pose problems. It will take just 10 of them before your neck aches, so we stop trying before we're anywhere close to a toned belly.
However a new item of equipment offers to make ab crunches easier, more beneficial and, whisper this, actually enjoyable.
Created by fitness coach Joanna Kabbani, the AB-MXR workout was designed to support the neck, so your crunches really focus on your chubby tummy. It's also perfect for recovery. According to Joanna, you simply need to use it for 5 minutes per day.
Skeptical, I joined up with her for a work out. The device is weighted (up to 3kg), along with small handles, and it's shaped to cushion your head and neck.
It has been examined by chiropractic specialist Dr Mikael Porath Petersen from Optimal Spinal column Clinic, who points out: 'It makes it possible to perform symmetrical workouts effectively and safely.'
Right off I managed 15 sit-ups without any of my normal straining - I felt balanced and within control.
I only took the 1kg type home to test. It was simple to move about the house and, in spite of being a whiplash victim, I was given the self-confidence that I had been working out correctly. It's a brilliant bit of kit - despite the fact that I might require more than 5 minutes with it before I'm bikini ready..."
Article resource - TheAbWorkout.co.uk
Further Info On The Abdominal MXR Workout Web site. This Abs Training Blog Posts The Very Best Workouts, Routines, And Exercises For Abdominal Fitness. Watch The Workout routines On The Abdominal Workout Youtube Training Channel.
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