Boostzone Institute

Information overload, challenges of evaluating quality, and the opportunity to benefit from experiences of others have spurred the development of reputation systems. Most Internet sites which mediate between large numbers of people use some form of reputation mechanism: Slashdot, eBay, ePinions, Amazon, and Google all make use of collaborative filtering, recommender systems, or shared judgements of quality.

But we suggest the potential utility of reputation services is far greater, touching nearly every aspect of society. By leveraging our limited and local human judgement power with collective networked filtering, it is possible to promote an interconnected ecology of socially beneficial reputation systems — to restrain the baser side of human nature, while unleashing positive social changes and enabling the realization of ever higher goals.

Over half of the adult internet population is between 18 and 44 years old. But larger percentages of older generations are online now than in the past, and they are doing more activities online, according to surveys taken from 2006-2008.

Contrary to the image of Generation Y as the "Net Generation," internet users in their 20s do not dominate every aspect of online life. Generation X is the most likely group to bank, shop, and look for health information online. Boomers are just as likely as Generation Y to make travel reservations online. And even Silent Generation internet users are competitive when it comes to email (although teens might point out that this is proof that email is for old people).

The result was a nice discussion from which the following elements struck me:

• Staying in touch with colleagues can be facilitated using virtual worlds however currently it cannot complete replace face to face contact. For example, drinking coffee at a coffee corner is still very valuable. Maybe a good virtual coffee machine could be a way to go.
• Choosing (remote) team members using virtual worlds could become more objective as politics and personal aspects play a lesser role.
• Virtual worlds (including avatars) could become a intuitive graphical interface on top of the resources of a worker.
• A lot of workers use tools with a lot of (unintuitive) features (e.g. email), virtual worlds could provide a intuitive interface that discloses all these features in a more natural way, after a learning curve has been taken.
• Not all tasks of a knowledge worker may be suitable to perform in a virtual world (e.g. editing excel).
• The more important decisions become, the more face to face contact is needed to also grasp indirect communication aspects (e.g. body language). Current virtual worlds are less suitable to grasp indirect communications and hence may be less suitable for very important/delicate decisions.

4 idées pour booster l’entreprise 2.0… pour de vrai !